Top Ads on Smart Café
Smart Café Background Introduction:
Empresa especializada em máquinas para bebidas quentes.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
Smart Café has been advertising and marketing on Facebook for many years. And Smart Café has placed 10 of ads on the Facebook platform in the last month. In the past few years,Smart Café has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Smart Café on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Smart Café. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Smart Café.
1.Smart Café Top 3 Ads Basic Understanding
|Name||Smart Café||Smart Café||Smart Café|
|Page Categories||Vending Machine Sales & Service||Vending Machine Sales & Service||Vending Machine Sales & Service|
Smart Café Marketing Objectives Analysis:
Smart Café has been operating in Vending Machine Sales & Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Smart Café best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Smart Café Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||Tenha um mini mercado no seu condomínio.||N/A||Conheça o Smart 24/7, o mini mercado do seu condomínio.|
|Ad Copy Text||Vá as compras com comodidade e segurança, sem precisar sair do seu condomínio! Conheça o Smart 2...||no setting||no setting|
|Link Description||Tenha mais comodidade e segurança para ir as compras, sem sair de casa. Conheça o Smart 24/7, o mercadinho com autoatendimento para o seu condomínio.||N/A||N/A|
|Text Word Count||164||0||0|
Smart Café Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Smart Café Top 1 ads got 14 likes. Smart Café uses a sentence with the finishing touch title: “Tenha um mini mercado no seu condomínio.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Smart Café shared 164 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Smart Café should continue to optimize the ad content.
3.Smart Café Top 3 Ads Creative Selection
|Landing Page Link||https://conteudo.smartcafe.com.br/smart24-7-mercado-no-condominio?utm_source=facebook&utm_medium=cpc&utm_campaign=smart-24-7-institucional&fbclid=IwAR0pFf1RdYdg4LsAKi6mWirmBcwTjS_DzIQScdosgQomxVLIYT4xYCAYu_M||https://conteudo.smartcafe.com.br/smart24-7-mercado-no-condominio?utm_source=facebook&utm_medium=cpc&utm_campaign=smart-24-7-institucional||https://conteudo.smartcafe.com.br/smart24-7-mercado-no-condominio?utm_source=facebook&utm_medium=cpc&utm_campaign=smart-24-7-institucional|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Smart Café are successful.
Smart Café Creative Analysis:
Smart Café placed a Image ad in 2020-06-01-2020-06-18, and got 14 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Smart Café Top 3 Ads Audience Analysis:
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
Smart Café has the best conversion in N/A, and can advertise more in N/A in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.Smart Café Top 3 Ads Performance Display
|During||18 days||18 days||18 days|
Advertising effectiveness is a direct manifestation of advertising. Smart Café ‘s Top 1 ad received 14 likes, 0 shares, 0 comments in just 18 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Smart Café, helping Smart Café to grasp the ad data more clearly.