Top Ads on Smart Investments

Smart Investments Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Smart Investments has been advertising and marketing on Facebook for many years. And Smart Investments has placed 68 of ads on the Facebook platform in the last month. In the past few years,Smart Investments has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Smart Investments on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Smart Investments. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Smart Investments.

BigSpy

1.Smart Investments Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Smart Investments  Smart Investments  Smart Investments
Page Categories  Nonprofit Organization  Other  Financial Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  N/A

Smart Investments Marketing Objectives Analysis: 

Smart Investments has been operating in Nonprofit Organization for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Smart Investments best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Smart Investments Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  ¡La educación no se detiene!  FARMWORKERS’ COVID-19 PANDEMIC RELIEF FUND בואו להכיר >> 
Ad Copy Text  no setting  no setting  ב-VIDEA תוכלו לשנות את רמת הסיכון של ההשקעה שלכם בקלות ובמ...
Link Description  N/A  N/A  N/A
Website Link  hipgive.org  hipgive.org  www.videa.co.il
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 0  0  111
Like 0  0  0

Smart Investments Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Smart Investments Top 1 ads got 0 likes. Smart Investments uses a sentence with the finishing touch title: “¡La educación no se detiene!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Smart Investments shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Smart Investments should continue to optimize the ad content.

3.Smart Investments Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-06-09-2020-06-10  2020-05-27-2020-05-31  2020-03-17-2020-05-27
Landing Page Link  https://hipgive.org/es/project/mxdona-cerrando-la-brecha-un-regreso-a-clases-sin-rezago/  https://hipgive.org/project/farmworkers-covid-19-pandemic-relief-fund/   https://www.videa.co.il/?utm_source=facebook&utm_medium=cpc&utm_campaign=videa_may19_fb_conversion_e50503-103&utm_content=LAL&fbclid=IwAR2tpek0WyqnYu8_ahDmvNJMpACndy0xAKivslLGQ2d5cugLp5TQZLJ4Nao

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Smart Investments are successful.

Smart Investments Creative Analysis: 

Smart Investments placed a Video ad in 2020-06-09-2020-06-10, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Smart Investments Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Mexico  United States  N/A
Language  Spanish  German  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Smart Investments has the best conversion in Mexico, and can advertise more in Mexico in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Smart Investments Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-09-2020-06-10  2020-05-27-2020-05-31  2020-03-17-2020-05-27
During  2 days  5 days 72 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Smart Investments ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Smart Investments, helping Smart Investments to grasp the ad data more clearly.