Top Ads on Skydance

Skydance Background Introduction:

Skydance tells big stories & creates immersive worlds across film, TV & more.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Skydance has been advertising and marketing on Facebook for many years. And Skydance has placed 139 of ads on the Facebook platform in the last month. In the past few years,Skydance has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Skydance on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Skydance. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Skydance.

BigSpy

1.Skydance Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Skydance  Skydance  Skydance
Page Categories  Media/News Company  Clothing (Brand)  Media/News Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Skydance Marketing Objectives Analysis: 

Skydance has been operating in Media/News Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Skydance best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Skydance Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Skydance  SKYDANCE.PL Skydance 
Ad Copy Text  Forever is harder than it looks. Follow Skydance for exclusive content from the upcoming film The Ol...  meet skydance - polish independent brand with edgy fashion create your first outfit with 10% off by...  Follow Skydance for exclusive giveaways from the upcoming film The Old Guard starring Charlize Thero...
Link Description  N/A  alternative fashion handmade in poland  Skydance tells big stories & creates immersive worlds across film, TV & more.
Website Link  www.facebook.com  www.shopskydance.pl  www.facebook.com
CTA  LIKE_PAGE  SHOP_NOW  LIKE_PAGE
Text Word Count 138  140  132
Like 1074  682  5565

Skydance Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Skydance Top 1 ads got 1074 likes. Skydance uses a sentence with the finishing touch title: “Skydance”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Skydance shared 138 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LIKE_PAGE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Skydance should continue to optimize the ad content.

3.Skydance Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-06-08-2020-06-18  2020-06-01-2020-06-17  2020-06-08-2020-06-14
Landing Page Link  https://www.facebook.com/233955333337274/posts/3217607594972018/  https://skydance.pl/strona/polski-angielski   https://www.facebook.com/233955333337274/posts/3217629954969782/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Skydance are successful.

Skydance Creative Analysis: 

Skydance placed a Video ad in 2020-06-08-2020-06-18, and got 1074 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Skydance Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Bosnia Hercegovina  N/A
Language  Turkish  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Skydance has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Skydance Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-08-2020-06-18  2020-06-01-2020-06-17  2020-06-08-2020-06-14
During  11 days  17 days 7 days 
Like  1074  682  5565
Share  21  20  27
Comment  3  7  26

Advertising effectiveness is a direct manifestation of advertising. Skydance ‘s Top 1 ad received 1074 likes, 21 shares, 3 comments in just 11 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Skydance, helping Skydance to grasp the ad data more clearly.