Top Ads on Sky One
Sky One Background Introduction:
The UK's most popular entertainment channel! Follow us on Twitter http://twitter.com/sky1
Sky One has been advertising and marketing on Facebook for many years. And Sky One has placed 525 of ads on the Facebook platform in the last month. In the past few years,Sky One has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Sky One on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Sky One. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Sky One.
1.Sky One Top 3 Ads Basic Understanding
|Name||Sky One||Sky One||Sky One|
|Page Categories||TV Channel||TV Channel||TV Channel|
Sky One Marketing Objectives Analysis:
Sky One has been operating in TV Channel for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Sky One best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Sky One Top 3 Ads Content Display
|Ad Headline||Portrait Artist of the Week||Sky TV & Netflix. All in one place. Easy||Sky TV|
|Ad Copy Text||Are you ready to paint along this Sunday for the last in this series of #PAOTW? This week join artis...||Yep, it’s that good. Sky TV & Netflix. All in one place on Sky Q. Easy.||Dazzling entertainment. Sky TV & Netflix. All in one place on Sky Q. Easy.|
|Text Word Count||183||73||74|
Sky One Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Sky One Top 1 ads got 48 likes. Sky One uses a sentence with the finishing touch title: “Portrait Artist of the Week”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Sky One shared 183 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Sky One should continue to optimize the ad content.
3.Sky One Top 3 Ads Creative Selection
|Landing Page Link||https://www.sky.com/watch?fbclid=IwAR31ehFGHmFuLxLmgRCUjK_lNuAcsvhgFN3w7mItj_SyJGZyuMQJ3szWP4o||https://www.sky.com/shop/tv?fbclid=IwAR1M6Pa3mvlyp2wDqRJ41ttbkhZHruhpPDQk6op85cgo6F9C_-HkVfkDdRc||https://www.sky.com/shop/tv|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Sky One are successful.
Sky One Creative Analysis:
Sky One placed a Carousel ad in 2020-06-17-2020-06-19, and got 48 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Sky One Top 3 Ads Audience Analysis:
|Country||South Africa||Romania||United States,Romania|
Sky One has the best conversion in South Africa, and can advertise more in South Africa in the future.
5.Sky One Top 3 Ads Performance Display
|During||3 days||12 days||44 days|
Advertising effectiveness is a direct manifestation of advertising. Sky One ‘s Top 1 ad received 48 likes, 1 shares, 4 comments in just 3 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Sky One, helping Sky One to grasp the ad data more clearly.