Top Ads on SkeletonHD

SkeletonHD Background Introduction:

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Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

SkeletonHD has been advertising and marketing on Facebook for many years. And SkeletonHD has placed 67 of ads on the Facebook platform in the last month. In the past few years,SkeletonHD has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for SkeletonHD on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for SkeletonHD. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from SkeletonHD.

BigSpy

1.SkeletonHD Top 3 Ads Basic Understanding

   top1  top2  top3
Name  SkeletonHD  SkeletonHD  SkeletonHD
Page Categories  Jewelry/Watches  Jewelry/Watches  Jewelry/Watches
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

SkeletonHD Marketing Objectives Analysis: 

SkeletonHD has been operating in Jewelry/Watches for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. SkeletonHD best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.SkeletonHD Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  SkeletonHD® Sale!  25% OFF 25% OFF 
Ad Copy Text  Get the SKULLS you want! ☠️ 25% off + free shipping on all orders this week.  Great news! Get 25% off your favorites plus free shipping to your door step with code: SS25  Quarantined!? Get 25% off plus free shipping to your door step with code: SKULLS25
Link Description  Free worldwide shipping  CODE: SS25  SALE!
Website Link  www.skeletonhd.com  www.skeletonhd.com  www.skeletonhd.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 80  91  82
Like 1233  0  0

SkeletonHD Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. SkeletonHD Top 1 ads got 1233 likes. SkeletonHD uses a sentence with the finishing touch title: “SkeletonHD® Sale!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. SkeletonHD shared 80 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. SkeletonHD should continue to optimize the ad content.

3.SkeletonHD Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Carousel  Carousel
Ad Time   2020-04-10-2020-06-13  2020-05-06-2020-06-06  2020-03-19-2020-06-06
Landing Page Link  https://www.skeletonhd.com/  https://www.skeletonhd.com/products/aviator-stack?variant=15386788462695&fbclid=IwAR0A__GOZ9nq8YrKt3M56H6pwCKrSjS9xDW2d0xZqSRPPMms5WeL7isBgJU   https://www.skeletonhd.com/products/the-skeletonhd-ace-silver-skull-bracelet?fbclid=IwAR3mBBWpwID6SgHTKMNvkKfwU-MyVs8MYv-C2pp4JirQUm1J24YOZPkWq6U

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by SkeletonHD are successful.

SkeletonHD Creative Analysis: 

SkeletonHD placed a Video ad in 2020-04-10-2020-06-13, and got 1233 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.SkeletonHD Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Iceland,United States  N/A  N/A
Language  English  English  Somali

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

SkeletonHD has the best conversion in Iceland,United States, and can advertise more in Iceland,United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.SkeletonHD Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-10-2020-06-13  2020-05-06-2020-06-06  2020-03-19-2020-06-06
During  65 days  32 days 80 days 
Like  1233  0  0
Share  159  2  0
Comment  39  0  0

Advertising effectiveness is a direct manifestation of advertising. SkeletonHD ‘s Top 1 ad received 1233 likes, 159 shares, 39 comments in just 65 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for SkeletonHD, helping SkeletonHD to grasp the ad data more clearly.