Top Ads on SiteGround

SiteGround Background Introduction:

SiteGround provides Shared web Hosting, Cloud Hosting, Dedicated servers and Reseller Accounts.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

SiteGround has been advertising and marketing on Facebook for many years. And SiteGround has placed 673 of ads on the Facebook platform in the last month. In the past few years,SiteGround has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for SiteGround on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for SiteGround. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from SiteGround.

BigSpy

1.SiteGround Top 3 Ads Basic Understanding

   top1  top2  top3
Name  SiteGround  SiteGround  SiteGround
Page Categories  Entrepreneur  Information Technology Company  Entrepreneur
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

SiteGround Marketing Objectives Analysis: 

SiteGround has been operating in Entrepreneur for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. SiteGround best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.SiteGround Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  [FREE Training Reveals] - My Simple Fitness App That Generated $1,1MM+ Without The Tech Hassle Or Breaking The Bank!  AMAZING WEB HOSTING FOR YOUR WEBSITE [FREE Training] - How to Move Your Business Online Without any Technical Hassle and Without Breaking the Bank 
Ad Copy Text  [FREE Web Class] - Launch Your Own Mobile App To Get 10-50 New Clients PER DAY Looking for a new way...  An easy start for your website with top quality hosting service from SiteGround! Tons of 1-click too...  Why is Phil dancing around in excitement? . Because he's helped over 20 clients in under 30 days by ...
Link Description  N/A  N/A  N/A
Website Link  bit.ly  www.siteground.com  bit.ly
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 863  158  911
Like 112  73  62

SiteGround Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. SiteGround Top 1 ads got 112 likes. SiteGround uses a sentence with the finishing touch title: “[FREE Training Reveals] - My Simple Fitness App That Generated $1,1MM+ Without The Tech Hassle Or Breaking The Bank!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. SiteGround shared 863 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. SiteGround should continue to optimize the ad content.

3.SiteGround Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-05-26-2020-06-18  2020-02-23-2020-06-18  2020-06-08-2020-06-18
Landing Page Link  https://yes.passionapps.com/optin-393347201590064974183?fbclid=IwAR28ujuhs_7ky7dExwH5l9tGN6y0Q4uTugIe2lScXloC6uynawoaxup9kDU  https://www.siteground.com/?mktafcode=4ff4bebc1cd15208e628401a0f047c90&utm_source=facebook&utm_medium=cpc   https://yes.passionapps.com/optin-371341841584114614512?fbclid=IwAR3v56LS4z2yfOmWHKTcgB3tP-vr9RrT4PkFGtMRqBk-OxEIzM81sRYLO_4

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by SiteGround are successful.

SiteGround Creative Analysis: 

SiteGround placed a Video ad in 2020-05-26-2020-06-18, and got 112 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.SiteGround Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  German  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

SiteGround has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.SiteGround Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-26-2020-06-18  2020-02-23-2020-06-18  2020-06-08-2020-06-18
During  24 days  117 days 10 days 
Like  112  73  62
Share  24  3  13
Comment  14  2  8

Advertising effectiveness is a direct manifestation of advertising. SiteGround ‘s Top 1 ad received 112 likes, 24 shares, 14 comments in just 24 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for SiteGround, helping SiteGround to grasp the ad data more clearly.