Top Ads on Simba

Simba Background Introduction:

Simba is the most advanced mattress in the world, a unique combination of 2,500 conical pocket springs and responsive memory foam. Sleep better, whatever your sleeping pattern.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Simba has been advertising and marketing on Facebook for many years. And Simba has placed 318 of ads on the Facebook platform in the last month. In the past few years,Simba has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Simba on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Simba. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Simba.


1.Simba Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Simba  Simba  Simba
Page Categories  Mattress Store  Other  Mattress Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  N/A  shopify

Simba Marketing Objectives Analysis: 

Simba has been operating in Mattress Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Simba best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Simba Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Le Matelas Simba Hybrid®  Comment obtenir 100, 200 ou même 500 visiteurs GRATUITS chaque jour The Award-Winning Simba Hybrid® Mattress 
Ad Copy Text  Le Matelas Simba Hybrid® offre le confort d'une mousse à mémoire de forme combinée à un maintie...  97% des internautes ne cliquent pas plus loin que la première page de Google. 55% des clics sur Go...  With over 75,000 five star reviews, it’s time to get into bed with Simba.
Link Description  Mousse et ressorts, la combinaison idéale  Téléchargez votre document exclusif ici. Apprenez à utiliser les techniques infaillibles du SEO pour atteindre la page 1 de Google sur le long terme.  200 night trial, 0% finance options
Website Link
Text Word Count 219  2932  75
Like 573  21  1148

Simba Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Simba Top 1 ads got 573 likes. Simba uses a sentence with the finishing touch title: “Le Matelas Simba Hybrid®”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Simba shared 219 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Simba should continue to optimize the ad content.

3.Simba Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-04-06-2020-06-18  2020-06-02-2020-06-18  2020-04-03-2020-06-18
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Simba are successful.

Simba Creative Analysis: 

Simba placed a Image ad in 2020-04-06-2020-06-18, and got 573 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Simba Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Reunion,Georgia,Morocco  N/A  United Kingdom,Indonesia
Language  French  French  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Simba has the best conversion in Reunion,Georgia,Morocco, and can advertise more in Reunion,Georgia,Morocco in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Simba Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-06-2020-06-18  2020-06-02-2020-06-18  2020-04-03-2020-06-18
During  74 days  17 days 77 days 
Like  573  21  1148
Share  101  11  97
Comment  124  8  446

Advertising effectiveness is a direct manifestation of advertising. Simba ‘s Top 1 ad received 573 likes, 101 shares, 124 comments in just 74 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Simba, helping Simba to grasp the ad data more clearly.