Top Ads on Shopitnow

Shopitnow Background Introduction:

Το ηλεκτρονικό μας κατάστημα δημιουργήθηκε το 2015 με κύρια δραστηριότητα την αναζήτηση ειδών που ξεχωρίζουν.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Shopitnow has been advertising and marketing on Facebook for many years. And Shopitnow has placed 92 of ads on the Facebook platform in the last month. In the past few years,Shopitnow has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Shopitnow on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Shopitnow. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Shopitnow.

BigSpy

1.Shopitnow Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Shopitnow  Shopitnow  Shopitnow
Page Categories  Accessories  Accessories  Accessories
Marketing Objectives Other  Other  Other
ECommerce Softwares  opencart  opencart  opencart

Shopitnow Marketing Objectives Analysis: 

Shopitnow has been operating in Accessories for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Shopitnow best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Shopitnow Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  ΑΔΙΑΒΡΟΧΟ SMARTWATCH DYNAMIC  SMARTWATCH L9 ΑΔΙΑΒΡΟΧΟ SMARTWATCH L13 
Ad Copy Text  no setting  no setting  no setting
Link Description  N/A  N/A  N/A
Website Link  www.shopitnow.com.cy  www.shopitnow.gr  www.shopitnow.gr
CTA  GET_OFFER  GET_OFFER  GET_OFFER
Text Word Count 0  0  0
Like 0  0  0

Shopitnow Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Shopitnow Top 1 ads got 0 likes. Shopitnow uses a sentence with the finishing touch title: “ΑΔΙΑΒΡΟΧΟ SMARTWATCH DYNAMIC”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Shopitnow shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is GET_OFFER.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Shopitnow should continue to optimize the ad content.

3.Shopitnow Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-01-08-2020-06-20  2019-12-12-2020-06-20  2020-04-10-2020-06-20
Landing Page Link  https://www.shopitnow.com.cy/%CE%B1%CE%B4%CE%B9%CE%B1%CE%B2%CF%81%CE%BF%CF%87%CE%BF_smartwatch_dynamic  https://www.shopitnow.gr/smartwatch_l9   https://www.shopitnow.gr/L13

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Shopitnow are successful.

Shopitnow Creative Analysis: 

Shopitnow placed a Video ad in 2020-01-08-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Shopitnow Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Cyprus  Greece  Greece
Language  Greek  French  Greek

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Shopitnow has the best conversion in Cyprus, and can advertise more in Cyprus in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Shopitnow Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-01-08-2020-06-20  2019-12-12-2020-06-20  2020-04-10-2020-06-20
During  165 days  192 days 72 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Shopitnow ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 165 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Shopitnow, helping Shopitnow to grasp the ad data more clearly.