Top Ads on ShopClues

ShopClues Background Introduction:

Where Real India Shops

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

ShopClues has been advertising and marketing on Facebook for many years. And ShopClues has placed 391 of ads on the Facebook platform in the last month. In the past few years,ShopClues has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for ShopClues on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for ShopClues. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from ShopClues.


1.ShopClues Top 3 Ads Basic Understanding

   top1  top2  top3
Name  ShopClues  ShopClues  ShopClues
Page Categories  Shopping & Retail  Shopping & Retail  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

ShopClues Marketing Objectives Analysis: 

ShopClues has been operating in Shopping & Retail for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. ShopClues best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.ShopClues Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Refurbished Apple Iphone 6 Space Grey 16gb 1 Year Warrantybazaar Warranty  Ganapati Supari Brawo Mens Slipon Maroon Partywear Nagra 
Ad Copy Text  Shop-till-you-Drop with Unbelievable Deals‍♀️ Amazing Offerson Top Quality Products️ Exclusi...  Get Upto Extra 80% OFF + 100% Cashback on every order!! Buy Now!! Shop-till-you-Drop with Unbelievab...  Get Upto Extra 80% OFF + 100% Cashback on every order!! Buy Now!! Shop-till-you-Drop with Unbelievab...
Link Description  N/A  N/A  80% OFF & More!
Website Link
Text Word Count 142  208  208
Like 5  0  0

ShopClues Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. ShopClues Top 1 ads got 5 likes. ShopClues uses a sentence with the finishing touch title: “Refurbished Apple Iphone 6 Space Grey 16gb 1 Year Warrantybazaar Warranty”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. ShopClues shared 142 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. ShopClues should continue to optimize the ad content.

3.ShopClues Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Carousel
Ad Time   2020-05-11-2020-06-20  2020-05-27-2020-06-20  2020-06-19-2020-06-20
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by ShopClues are successful.

ShopClues Creative Analysis: 

ShopClues placed a Carousel ad in 2020-05-11-2020-06-20, and got 5 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.ShopClues Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  India  India
Language  English  Indonesian  Romanian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

ShopClues has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.ShopClues Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-11-2020-06-20  2020-05-27-2020-06-20  2020-06-19-2020-06-20
During  41 days  25 days 2 days 
Like  5  0  0
Share  74  117  1
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. ShopClues ‘s Top 1 ad received 5 likes, 74 shares, 0 comments in just 41 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for ShopClues, helping ShopClues to grasp the ad data more clearly.