Top Ads on Sensorium Universe

Sensorium Universe Background Introduction:

Sensorium Corporation is a technology company that creates simulated virtual experiences of real-world concert venues and virtual worlds.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Sensorium Universe has been advertising and marketing on Facebook for many years. And Sensorium Universe has placed 48 of ads on the Facebook platform in the last month. In the past few years,Sensorium Universe has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Sensorium Universe on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Sensorium Universe. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Sensorium Universe.

BigSpy

1.Sensorium Universe Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Sensorium Universe  Sensorium Universe  Sensorium Universe
Page Categories  Information Technology Company  Information Technology Company  Information Technology Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Sensorium Universe Marketing Objectives Analysis: 

Sensorium Universe has been operating in Information Technology Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Sensorium Universe best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Sensorium Universe Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Sensorium Galaxy  Sensorium Galaxy Sensorium Galaxy 
Ad Copy Text  Level up your perspective by joining Sensorium’s exclusive VR gaming community.  Sensorium Galaxy is your own VR-universe packed with adventures, awe-inspiring graphics, and amazing...  Keep up or get left behind! Get exclusive access to the hottest new worlds and adventures with VR. S...
Link Description  N/A  N/A  N/A
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA  LIKE_PAGE  LIKE_PAGE  LIKE_PAGE
Text Word Count 81  109  128
Like 649  13  459

Sensorium Universe Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Sensorium Universe Top 1 ads got 649 likes. Sensorium Universe uses a sentence with the finishing touch title: “Sensorium Galaxy”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Sensorium Universe shared 81 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LIKE_PAGE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Sensorium Universe should continue to optimize the ad content.

3.Sensorium Universe Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-02-28-2020-06-15  2020-04-09-2020-06-05  2020-02-28-2020-05-24
Landing Page Link  https://www.facebook.com/103791597678498/posts/213483246709332/  https://www.facebook.com/103791597678498/posts/245412393516417/   https://www.facebook.com/SensoriumGalaxy/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Sensorium Universe are successful.

Sensorium Universe Creative Analysis: 

Sensorium Universe placed a Video ad in 2020-02-28-2020-06-15, and got 649 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Sensorium Universe Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Italy  N/A  Italy
Language  Portuguese  Portuguese  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Sensorium Universe has the best conversion in Italy, and can advertise more in Italy in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Sensorium Universe Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-02-28-2020-06-15  2020-04-09-2020-06-05  2020-02-28-2020-05-24
During  109 days  58 days 87 days 
Like  649  13  459
Share  78  1  34
Comment  3  2  2

Advertising effectiveness is a direct manifestation of advertising. Sensorium Universe ‘s Top 1 ad received 649 likes, 78 shares, 3 comments in just 109 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Sensorium Universe, helping Sensorium Universe to grasp the ad data more clearly.