Top Ads on Secret NYC
Secret NYC Background Introduction:
The voice of NYC!
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
Secret NYC has been advertising and marketing on Facebook for many years. And Secret NYC has placed 80 of ads on the Facebook platform in the last month. In the past few years,Secret NYC has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Secret NYC on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Secret NYC. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Secret NYC.
1.Secret NYC Top 3 Ads Basic Understanding
| top1 | top2 | top3 | |
| Name | Secret NYC | Secret NYC | Secret NYC |
| Page Categories | News & Media Website | News & Media Website | News & Media Website |
| Marketing Objectives | Other | Other | Other |
| ECommerce Softwares | wordpress | wordpress | wordpress |
Secret NYC Marketing Objectives Analysis:
Secret NYC has been operating in News & Media Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Secret NYC best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Secret NYC Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
| top1 | top2 | top3 | |
| Ad Headline | Hear Your Favourite Film Soundtracks Performed At This Breathtaking Online Concert | Get A Deeper Look Into New York Life Through Our New Online Community | A Brilliant Live Bingo Game Is Streaming With A Drag Race Twist |
| Ad Copy Text | no setting | no setting | no setting |
| Link Description | The soundtracks of cinema classics come to life . For anyone who thinks their life deserves an epic score worthy of a cinematic classic, we’ve got just the thing for you. The Film Symphony Orchestra, who perform stirring renditions of your favourite film soundtracks, are delivering a mesmerising c... | Become a Secret NYC subscriber and get the very best out of Secret NYC. New York City is tough. It’s ... | . Isolating getting you down? We feel ya. Days are blending into one, we’re drinking way too much wine, and ... |
| Website Link | secretnyc.co | secretnyc.co | secretnyc.co |
| CTA | NO_BUTTON | NO_BUTTON | |
| Text Word Count | 0 | 0 | 0 |
| Like | 0 | 0 | 0 |
Secret NYC Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Secret NYC Top 1 ads got 0 likes. Secret NYC uses a sentence with the finishing touch title: “Hear Your Favourite Film Soundtracks Performed At This Breathtaking Online Concert”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Secret NYC shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is NO_BUTTON.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Secret NYC should continue to optimize the ad content.
3.Secret NYC Top 3 Ads Creative Selection
| top1 | top2 | top3 | |
| Creative Type | Image | Image | Image |
| Ad Time | 2020-06-17-2020-06-20 | 2020-05-19-2020-06-18 | 2020-05-19-2020-06-18 |
| Landing Page Link | https://secretnyc.co/film-symphony-orchestra-concert/ | https://secretnyc.co/secret-nyc-subscribers/ | https://secretnyc.co/virtual-drag-bingo/ |
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Secret NYC are successful.
Secret NYC Creative Analysis:
Secret NYC placed a Image ad in 2020-06-17-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Secret NYC Top 3 Ads Audience Analysis:
| top1 | top2 | top3 | |
| Country | United States | United States | United States |
| Language | English | English | English |
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
Secret NYC has the best conversion in United States, and can advertise more in United States in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.Secret NYC Top 3 Ads Performance Display
| top1 | top2 | top3 | |
| Ad Time | 2020-06-17-2020-06-20 | 2020-05-19-2020-06-18 | 2020-05-19-2020-06-18 |
| During | 4 days | 31 days | 31 days |
| Like | 0 | 0 | 0 |
| Share | 0 | 0 | 0 |
| Comment | 0 | 0 | 0 |
Advertising effectiveness is a direct manifestation of advertising. Secret NYC ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 4 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Secret NYC, helping Secret NYC to grasp the ad data more clearly.