Top Ads on Sebrae Minas

Sebrae Minas Background Introduction:

Nossa missão é promover a competitividade e o desenvolvimento sustentável das micro e pequenas empresas, transformando os sonhos em realidade, a partir do estimulo do empreendedorismo e da promoção da competitividade e do desenvolvimento sustentável

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Sebrae Minas has been advertising and marketing on Facebook for many years. And Sebrae Minas has placed 44 of ads on the Facebook platform in the last month. In the past few years,Sebrae Minas has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Sebrae Minas on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Sebrae Minas. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Sebrae Minas.

BigSpy

1.Sebrae Minas Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Sebrae Minas  Sebrae Minas  Sebrae Minas
Page Categories  Convention Center  Convention Center  Convention Center
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  N/A  N/A

Sebrae Minas Marketing Objectives Analysis: 

Sebrae Minas has been operating in Convention Center for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Sebrae Minas best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Sebrae Minas Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Ajuda especializada  Participe! Assista! 
Ad Copy Text  Agende sua consultoria e aprenda tudo o que você precisa para transformar e melhorar a gestão do s...  A partir de 18/5, você vai conferir e participar das quatro lives do Sebrae Responde que vão escla...  Dúvidas sobre MEI? Confira os vídeos que o Sebrae Responde preparou sobre o assunto. São dez epis...
Link Description  Agende sua consultoria  Ao vivo!  A partir de 18/5, no site.
Website Link  loja.sebraemg.com.br  www.sebrae.com.br  www.sebrae.com.br
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 112  133  124
Like 0  62  61

Sebrae Minas Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Sebrae Minas Top 1 ads got 0 likes. Sebrae Minas uses a sentence with the finishing touch title: “Ajuda especializada”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Sebrae Minas shared 112 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Sebrae Minas should continue to optimize the ad content.

3.Sebrae Minas Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Image
Ad Time   2020-06-10-2020-06-13  2020-05-18-2020-05-27  2020-05-27-2020-05-27
Landing Page Link  https://loja.sebraemg.com.br/  https://www.sebrae.com.br/sites/PortalSebrae/ufs/mg/artigos/sebrae-responde-mei-1-temporada,57a0a387caee1710VgnVCM1000004c00210aRCRD?fbclid=IwAR3cabgD7dlXMeN02bP0fF50yKLoHkJDq5KeIzutv5JW4TmdueHa4ur7Psc   https://www.sebrae.com.br/sites/PortalSebrae/ufs/mg/artigos/sebrae-responde-mei-1-temporada,57a0a387caee1710VgnVCM1000004c00210aRCRD?fbclid=IwAR09RdoceFef3QauqFvZuZX4TIthftHe17DVNNm9nSykFPH9AJoONDxP5Is

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Sebrae Minas are successful.

Sebrae Minas Creative Analysis: 

Sebrae Minas placed a Carousel ad in 2020-06-10-2020-06-13, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Sebrae Minas Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Brazil  N/A  N/A
Language  Portuguese  Lithuanian  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Sebrae Minas has the best conversion in Brazil, and can advertise more in Brazil in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Sebrae Minas Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-10-2020-06-13  2020-05-18-2020-05-27  2020-05-27-2020-05-27
During  4 days  10 days 1 days 
Like  0  62  61
Share  0  2  7
Comment  0  1  3

Advertising effectiveness is a direct manifestation of advertising. Sebrae Minas ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Sebrae Minas, helping Sebrae Minas to grasp the ad data more clearly.