Top Ads on Scotch Frost

Scotch Frost Background Introduction:

Scotch Frost is an Ethnic Food Supplier that services the hospitality across the UK and Ireland.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Scotch Frost has been advertising and marketing on Facebook for many years. And Scotch Frost has placed 21 of ads on the Facebook platform in the last month. In the past few years,Scotch Frost has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Scotch Frost on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Scotch Frost. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Scotch Frost.

BigSpy

1.Scotch Frost Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Scotch Frost  Scotch Frost  Scotch Frost
Page Categories  Food Wholesaler  Food Wholesaler  Food Wholesaler
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Scotch Frost Marketing Objectives Analysis: 

Scotch Frost has been operating in Food Wholesaler for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Scotch Frost best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Scotch Frost Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Limited Offer While Stocks Last  Limited Offer While Stocks Last Great Food. Great Service. Delivered. 
Ad Copy Text  no setting  no setting  no setting
Link Description  Premium Japanese Wagyu Beef  Premium Japanese Wagyu Beef  National importer and distributor of chilled/fresh, frozen and ambient food products such as chicken, duck, pork, beef, prawns, fish, seafood, rice, noodles, sauces, drinks, packaging, spices, ingredients for use in restaurants, take-aways, hotels for food sectors Chinese, Thai, Vietnamese, Oriental...
Website Link  shop.scotchfrost.com  shop.scotchfrost.com  shop.scotchfrost.com
CTA  SHOP_NOW  SHOP_NOW  LEARN_MORE
Text Word Count 0  0  0
Like 0  0  0

Scotch Frost Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Scotch Frost Top 1 ads got 0 likes. Scotch Frost uses a sentence with the finishing touch title: “Limited Offer While Stocks Last”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Scotch Frost shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Scotch Frost should continue to optimize the ad content.

3.Scotch Frost Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-08-2020-05-21  2020-05-08-2020-05-21  2020-05-12-2020-05-21
Landing Page Link  https://shop.scotchfrost.com/products/japanese-wagyu-rib-eye-slice?_pos=1&_sid=6b4c2a191&_ss=r  https://shop.scotchfrost.com/products/japanese-wagyu-rib-eye-slice?_pos=1&_sid=6b4c2a191&_ss=r   https://shop.scotchfrost.com/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Scotch Frost are successful.

Scotch Frost Creative Analysis: 

Scotch Frost placed a Image ad in 2020-05-08-2020-05-21, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Scotch Frost Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United Kingdom  United Kingdom  United Kingdom
Language  Indonesian  Indonesian  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Scotch Frost has the best conversion in United Kingdom, and can advertise more in United Kingdom in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Scotch Frost Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-08-2020-05-21  2020-05-08-2020-05-21  2020-05-12-2020-05-21
During  14 days  14 days 10 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Scotch Frost ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 14 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Scotch Frost, helping Scotch Frost to grasp the ad data more clearly.