Top Ads on SUNPOINT

SUNPOINT Background Introduction:

Die offizielle SUNPOINT Fanpage! www.sunpoint.de

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

SUNPOINT has been advertising and marketing on Facebook for many years. And SUNPOINT has placed 44 of ads on the Facebook platform in the last month. In the past few years,SUNPOINT has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for SUNPOINT on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for SUNPOINT. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from SUNPOINT.

BigSpy

1.SUNPOINT Top 3 Ads Basic Understanding

   top1  top2  top3
Name  SUNPOINT  SUNPOINT  SUNPOINT
Page Categories  Tanning Salon  Tanning Salon  Tanning Salon
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

SUNPOINT Marketing Objectives Analysis: 

SUNPOINT has been operating in Tanning Salon for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. SUNPOINT best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.SUNPOINT Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  SUNPOINT Club  SUNPOINT Club ☀️ SUNPOINT Club ☀️ 
Ad Copy Text  ☀️ DEIN KURZURLAUB ☀️ ✓ täglich sonnen möglich ✓ 6 Monate Laufzeit ✓ nur 6,90€ sta...  ☀️ SUNPOINT CLUBAKTION ☀️ Jetzt Club-Mitglied werden & immer günstig sonnen. Nur 5,90€ st...  ☀️ SUNPOINT CLUBAKTION ☀️ Jetzt Club-Mitglied werden & immer günstig sonnen. Nur 5,90€ st...
Link Description  Günstig sonnen! ☀️  Jetzt günstig sonnen!  Jetzt günstig sonnen!
Website Link  www.sunpoint.de  www.sunpoint.de  www.sunpoint.de
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 187  142  142
Like 2  24  103

SUNPOINT Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. SUNPOINT Top 1 ads got 2 likes. SUNPOINT uses a sentence with the finishing touch title: “SUNPOINT Club”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. SUNPOINT shared 187 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. SUNPOINT should continue to optimize the ad content.

3.SUNPOINT Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-09-2020-06-10  2020-03-10-2020-05-27  2020-03-05-2020-03-14
Landing Page Link  https://www.sunpoint.de/club/sunpoint-club?utm_source=social&utm_medium=social&utm_campaign=solarium&fbclid=IwAR2_L6WoNJCinP0xM2MyfU7hduGHMDMvSEyLF7E5cow-OGtD4UQurMiLScA  https://www.sunpoint.de/club/sunpoint-club?utm_source=social&utm_medium=social&utm_campaign=ca-clubbesucher&fbclid=IwAR0us2gPGE276KNxyWplV0Fnc48PRyqJk-a3IEhHoTbjjpJY6PuWHnYLat8   https://www.sunpoint.de/club/sunpoint-club?utm_source=social&utm_medium=social&utm_campaign=drogerie&fbclid=IwAR1NWeUEQrW7Ngdzw_ll5A3su4d-5pqEa2Qe9vCIq-Xe3UBFNhVR6_mZ2Nw

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by SUNPOINT are successful.

SUNPOINT Creative Analysis: 

SUNPOINT placed a Image ad in 2020-06-09-2020-06-10, and got 2 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.SUNPOINT Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  German  German  German

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

SUNPOINT has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.SUNPOINT Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-09-2020-06-10  2020-03-10-2020-05-27  2020-03-05-2020-03-14
During  2 days  79 days 10 days 
Like  2  24  103
Share  0  0  15
Comment  0  4  15

Advertising effectiveness is a direct manifestation of advertising. SUNPOINT ‘s Top 1 ad received 2 likes, 0 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for SUNPOINT, helping SUNPOINT to grasp the ad data more clearly.