STARZ PLAY Background Introduction:

آلاف الأفلام ومسلسلات ھولیوود وأفلام وثائقیة وترفیھیة للأطفال بالتزامن مع الولایات المتحدة والمزيد مقابل ٣٠ درهم شهرياً

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

STARZ PLAY has been advertising and marketing on Facebook for many years. And STARZ PLAY has placed 108 of ads on the Facebook platform in the last month. In the past few years,STARZ PLAY has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for STARZ PLAY on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for STARZ PLAY. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from STARZ PLAY.


1.STARZ PLAY Top 3 Ads Basic Understanding

   top1  top2  top3
Page Categories  Entertainment Website  Entertainment Website  Entertainment Website
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

STARZ PLAY Marketing Objectives Analysis: 

STARZ PLAY has been operating in Entertainment Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. STARZ PLAY best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.STARZ PLAY Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  شاهد في أي وقت وفي كل مكان  شاهد في أي وقت وفي كل مكان STARZ PLAY 
Ad Copy Text  Ø¥Ø´ØªØ±Ùƒ الآن في ستارزبلاي وتمت...  أقوى الأفلام والمسلسلات على ستارزبلاي. إبدأ المشاهده و...  هذه المسلسلات ماينمل منها وكلها فرفشة وضحك #ستارزبلاي ...
Link Description  N/A  N/A  N/A
Website Link
Text Word Count 308  161  227
Like 1  35  471

STARZ PLAY Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. STARZ PLAY Top 1 ads got 1 likes. STARZ PLAY uses a sentence with the finishing touch title: “شاهد في أي وقت وفي كل مكان”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. STARZ PLAY shared 308 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SIGN_UP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. STARZ PLAY should continue to optimize the ad content.

3.STARZ PLAY Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Carousel  Video
Ad Time   2020-06-15-2020-06-20  2020-04-21-2020-06-20  2020-05-31-2020-06-06
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by STARZ PLAY are successful.

STARZ PLAY Creative Analysis: 

STARZ PLAY placed a Video ad in 2020-06-15-2020-06-20, and got 1 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.STARZ PLAY Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Saudi Arabia,Egypt  Algeria,Egypt
Language  Arabic  Arabic  German

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

STARZ PLAY has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.STARZ PLAY Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-15-2020-06-20  2020-04-21-2020-06-20  2020-05-31-2020-06-06
During  6 days  61 days 7 days 
Like  1  35  471
Share  0  1  114
Comment  0  2  92

Advertising effectiveness is a direct manifestation of advertising. STARZ PLAY ‘s Top 1 ad received 1 likes, 0 shares, 0 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for STARZ PLAY, helping STARZ PLAY to grasp the ad data more clearly.