Top Ads on SSCS

SSCS Background Introduction:

Rejoignez nos étudiants et obtenez votre "diplôme de Préparateur Physique"

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

SSCS has been advertising and marketing on Facebook for many years. And SSCS has placed 73 of ads on the Facebook platform in the last month. In the past few years,SSCS has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for SSCS on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for SSCS. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from SSCS.

BigSpy

1.SSCS Top 3 Ads Basic Understanding

   top1  top2  top3
Name  SSCS  SSCS  SSCS
Page Categories  Degree  Degree  Degree
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

SSCS Marketing Objectives Analysis: 

SSCS has been operating in Degree for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. SSCS best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.SSCS Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  DIplôme de Préparateur Physique e-learning  DIplôme de Préparateur Physique e-learning DIplôme de Préparateur Physique e-learning 
Ad Copy Text   "Nous n'avons pas tous le même nombre d'os et de formes d'articulation !" Didier Reiss nous par...   "Il y a un étirement brutal du muscle, une contraction excentrique rapide, puis une concentrique....   "Le renforcement des muscles d'une articulation permet de réduire les blessures... " Steven Hue...
Link Description  N/A  N/A  N/A
Website Link  bit.ly  bit.ly  bit.ly
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 309  698  673
Like 3890  114  246

SSCS Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. SSCS Top 1 ads got 3890 likes. SSCS uses a sentence with the finishing touch title: “DIplôme de Préparateur Physique e-learning”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. SSCS shared 309 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. SSCS should continue to optimize the ad content.

3.SSCS Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-04-15-2020-06-20  2020-04-08-2020-06-17  2020-04-15-2020-06-15
Landing Page Link  https://socratetraining.myshopify.com/products/diplome-de-preparateur-physique-formation-en-ligne  https://sscstraining.org/products/diplome-de-preparateur-physique-formation-en-ligne?fbclid=IwAR2zkm6dRE3gk6rMDXWU8qgwSYsdu5XuOr2Q-rzG_v54LbBo9yMImdwgxAE   https://sscstraining.org/products/diplome-de-preparateur-physique-formation-en-ligne?fbclid=IwAR2uvMK7hVgKWzhZr3ihuK-nO1R9Tc0uyusGtyu-CUGBPkeUAZVz5avJrhk

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by SSCS are successful.

SSCS Creative Analysis: 

SSCS placed a Video ad in 2020-04-15-2020-06-20, and got 3890 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.SSCS Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Morocco  N/A  N/A
Language  French  French  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

SSCS has the best conversion in Morocco, and can advertise more in Morocco in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.SSCS Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-15-2020-06-20  2020-04-08-2020-06-17  2020-04-15-2020-06-15
During  67 days  71 days 62 days 
Like  3890  114  246
Share  1335  18  59
Comment  96  3  1

Advertising effectiveness is a direct manifestation of advertising. SSCS ‘s Top 1 ad received 3890 likes, 1335 shares, 96 comments in just 67 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for SSCS, helping SSCS to grasp the ad data more clearly.