Top Ads on SPAR Polska

SPAR Polska Background Introduction:

Moja okolica, mój SPAR!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

SPAR Polska has been advertising and marketing on Facebook for many years. And SPAR Polska has placed 17 of ads on the Facebook platform in the last month. In the past few years,SPAR Polska has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for SPAR Polska on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for SPAR Polska. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from SPAR Polska.

BigSpy

1.SPAR Polska Top 3 Ads Basic Understanding

   top1  top2  top3
Name  SPAR Polska  SPAR Polska  SPAR Polska
Page Categories  Franchise Broker  Franchise Broker  Franchise Broker
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

SPAR Polska Marketing Objectives Analysis: 

SPAR Polska has been operating in Franchise Broker for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. SPAR Polska best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.SPAR Polska Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Zamawiaj online, odbieraj na miejscu!  SPAR Polska SPAR Polska 
Ad Copy Text  Odbierz 10 zł na pierwsze zakupy ze SPAR Drive za zakupy na www.e-piotripawel.pl w sklepie przy ul....    no setting
Link Description  Dowiedz się więcej.  N/A  N/A
Website Link  www.e-piotripawel.pl  www.facebook.com  www.facebook.com
CTA  LEARN_MORE    
Text Word Count 128  0  0
Like 15  132  17

SPAR Polska Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. SPAR Polska Top 1 ads got 15 likes. SPAR Polska uses a sentence with the finishing touch title: “Zamawiaj online, odbieraj na miejscu!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. SPAR Polska shared 128 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. SPAR Polska should continue to optimize the ad content.

3.SPAR Polska Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-04-29-2020-05-04  2020-04-12-2020-04-30  2020-04-01-2020-04-30
Landing Page Link  https://www.e-piotripawel.pl/?utm_source=fb&utm_medium=gdansk&utm_campaign=drive  https://www.facebook.com/SPARPolska/videos/693799258031147/   https://www.facebook.com/SPARPolska/videos/693799258031147/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by SPAR Polska are successful.

SPAR Polska Creative Analysis: 

SPAR Polska placed a Video ad in 2020-04-29-2020-05-04, and got 15 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.SPAR Polska Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Poland  Poland  Poland
Language  Polish  Polish  Polish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

SPAR Polska has the best conversion in Poland, and can advertise more in Poland in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.SPAR Polska Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-29-2020-05-04  2020-04-12-2020-04-30  2020-04-01-2020-04-30
During  6 days  19 days 30 days 
Like  15  132  17
Share  2  14  1
Comment  1  8  0

Advertising effectiveness is a direct manifestation of advertising. SPAR Polska ‘s Top 1 ad received 15 likes, 2 shares, 1 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for SPAR Polska, helping SPAR Polska to grasp the ad data more clearly.