Top Ads on SP Records

SP Records Background Introduction:

S.P. RECORDS & PUBLISHING COMPANY

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

SP Records has been advertising and marketing on Facebook for many years. And SP Records has placed 24 of ads on the Facebook platform in the last month. In the past few years,SP Records has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for SP Records on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for SP Records. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from SP Records.

BigSpy

1.SP Records Top 3 Ads Basic Understanding

   top1  top2  top3
Name  SP Records  SP Records  SP Records
Page Categories  Music Production Studio  Music Production Studio  Music Production Studio
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  prestashop  N/A

SP Records Marketing Objectives Analysis: 

SP Records has been operating in Music Production Studio for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. SP Records best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.SP Records Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  SP Records  SP Records MORTAS - To nie my [OFFICIAL VIDEO] 
Ad Copy Text  Złota "Zaraza"! Kazik i Wojtek Jabłoński odebrali dzisiaj z rąk Sławek Pietrzak, szefa wytwórn...  Sławek Pietrzak o Kaziku, utworze "Twój ból jest lepszy niż mój" i o tym, co politycy robią z ...  Mortas - "To nie my" - PREMIERA‼️ Nowy klip! Oglądajcie ⏯ https://youtu.be/BYUd3Oxq5WQ
Link Description  Złota "Zaraza"! Kazik i Wojtek Jabłoński odebrali dzisiaj z rąk Sławek Pietrzak, szefa wytwórni SP Records, Złotą Płytę! Już zaraz osiągniemy Platynową Płytę! Drodzy fani, to wyróżnienie nadane przez Was - dziękujemy! Jeśli jeszcze nie macie: https://bit.ly/KAZIK_Zaraza  Sławek Pietrzak o Kaziku, utworze "Twój ból jest lepszy niż mój" i o tym, co politycy robią z kulturą. Czytajcie https://bit.ly/SlawekPietrzak_FAKT Zamawiajcie album "Zaraza" w preorderze z autografami http://bit.ly/KAZIK_Zaraza  MORTAS - To nie my [OFFICIAL VIDEO]
Website Link  www.facebook.com  bit.ly  youtu.be
CTA      
Text Word Count 289  237  93
Like 6936  785  134

SP Records Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. SP Records Top 1 ads got 6936 likes. SP Records uses a sentence with the finishing touch title: “SP Records”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. SP Records shared 289 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. SP Records should continue to optimize the ad content.

3.SP Records Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-02-2020-06-07  2020-05-27-2020-06-01  2020-05-24-2020-05-27
Landing Page Link  https://www.facebook.com/SP.Records.92/photos/a.857312377667094/3121424534589189/?type=3  https://bit.ly/KAZIK_Zaraza   https://www.youtube.com/watch?v=BYUd3Oxq5WQ&feature=youtu.be

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by SP Records are successful.

SP Records Creative Analysis: 

SP Records placed a Image ad in 2020-06-02-2020-06-07, and got 6936 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.SP Records Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Poland  Poland  Poland
Language  Polish  Polish  Polish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

SP Records has the best conversion in Poland, and can advertise more in Poland in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.SP Records Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-02-2020-06-07  2020-05-27-2020-06-01  2020-05-24-2020-05-27
During  6 days  6 days 4 days 
Like  6936  785  134
Share  407  44  13
Comment  247  149  0

Advertising effectiveness is a direct manifestation of advertising. SP Records ‘s Top 1 ad received 6936 likes, 407 shares, 247 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for SP Records, helping SP Records to grasp the ad data more clearly.