Top Ads on SHOP DAY

SHOP DAY Background Introduction:

Salut c'est SHOP DAY

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

SHOP DAY has been advertising and marketing on Facebook for many years. And SHOP DAY has placed 190 of ads on the Facebook platform in the last month. In the past few years,SHOP DAY has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for SHOP DAY on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for SHOP DAY. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from SHOP DAY.

BigSpy

1.SHOP DAY Top 3 Ads Basic Understanding

   top1  top2  top3
Name  SHOP DAY  SHOP DAY  SHOP DAY
Page Categories  Shopping & Retail  Shopping & Retail  Shopping & Retail
Marketing Objectives Other  Other  Other
ECommerce Softwares  woocommerce  woocommerce  woocommerce

SHOP DAY Marketing Objectives Analysis: 

SHOP DAY has been operating in Shopping & Retail for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. SHOP DAY best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.SHOP DAY Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  أحسن ماكينة دلحلاقة يمكن لك تاخدها  جهاز الغاز الدكي IGT لقضاء وقت ممتع مع اطفالك في المنزل 
Ad Copy Text  -  -  -
Link Description  N/A  التوصيل بالمجان لجميع المدن  N/A
Website Link  wish2.ma  wish2.ma  wish2.ma
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 842  469  434
Like 104  330  36

SHOP DAY Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. SHOP DAY Top 1 ads got 104 likes. SHOP DAY uses a sentence with the finishing touch title: “أحسن ماكينة دلحلاقة يمكن لك تاخدها”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. SHOP DAY shared 842 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. SHOP DAY should continue to optimize the ad content.

3.SHOP DAY Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-05-31-2020-06-20  2020-06-01-2020-06-20  2020-06-17-2020-06-20
Landing Page Link  https://wish2.ma/product/htc-at-229c-usb-rechargeable-beard-trimmer/?fbclid=IwAR16maSc8a29aglDI1Px2iRqOXL7Tj67NDs5RKtxJzDwT8Ym7HjsweOlLjI  https://wish2.ma/product/igt-detendeur-a-gaz-dispositif-de-securite-avec-manometre/   https://wish2.ma/product/football-table-soccer-game/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by SHOP DAY are successful.

SHOP DAY Creative Analysis: 

SHOP DAY placed a Video ad in 2020-05-31-2020-06-20, and got 104 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.SHOP DAY Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Morocco  Morocco  Morocco
Language  Arabic  Arabic  Arabic

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

SHOP DAY has the best conversion in Morocco, and can advertise more in Morocco in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.SHOP DAY Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-31-2020-06-20  2020-06-01-2020-06-20  2020-06-17-2020-06-20
During  21 days  20 days 4 days 
Like  104  330  36
Share  22  107  6
Comment  14  28  9

Advertising effectiveness is a direct manifestation of advertising. SHOP DAY ‘s Top 1 ad received 104 likes, 22 shares, 14 comments in just 21 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for SHOP DAY, helping SHOP DAY to grasp the ad data more clearly.