SHOOSTER Background Introduction:


Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

SHOOSTER has been advertising and marketing on Facebook for many years. And SHOOSTER has placed 57 of ads on the Facebook platform in the last month. In the past few years,SHOOSTER has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for SHOOSTER on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for SHOOSTER. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from SHOOSTER.


1.SHOOSTER Top 3 Ads Basic Understanding

   top1  top2  top3
Page Categories  Product/Service  Product/Service  Product/Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

SHOOSTER Marketing Objectives Analysis: 

SHOOSTER has been operating in Product/Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. SHOOSTER best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.SHOOSTER Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  SHOOSTER  Zdjęcia z posta użytkownika SHOOSTER SHOOSTER 
Ad Copy Text  Jedva ste dočekali biti na otvorenom, ali i posjetiti Shooster shopove❓ Odlično❗️ Pripremil...  Nike Air Force 1 #Shooster shopovi i web ➡️ ✔️  Just Go Bigger - Nike Air Max 720 SHOOSTER TOP 500 akcija: 979,30kn❗️ [stara cijena: 1.399,00k...
Link Description  Jedva ste dočekali biti na otvorenom, ali i posjetiti Shooster shopove❓ Odlično❗️ Pripremili smo 20% popusta na cijelu kolekciju u svim našim shopovima - da, vrijedi dodatno i na TOP artikle koji su već sniženi od 30 do 50% Nemoj spavati, tvoji sneakeri čekaju te uz TOP cijene od 1.6. do 3.6.2020. Popust vrijedi samo u #Shooster shopovima, ne vrijedi u webshopu ❌  N/A  Just Go Bigger - Nike Air Max 720 SHOOSTER TOP 500 akcija: 979,30kn❗️ [stara cijena: 1.399,00kn] Sve modele na akciji, dostupne veličine i cijene pogledaj na ⏩ ✔️ #Shooster *akcija traje do 31.05.
Website Link
Text Word Count 384  79  228
Like 266  267  33

SHOOSTER Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. SHOOSTER Top 1 ads got 266 likes. SHOOSTER uses a sentence with the finishing touch title: “SHOOSTER”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. SHOOSTER shared 384 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. SHOOSTER should continue to optimize the ad content.

3.SHOOSTER Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-31-2020-06-02  2020-05-30-2020-05-31  2020-05-27-2020-05-29
Landing Page Link,%22page_id_type%22:%22page%22,%22actor_id%22:386307948078071,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1590999362,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B3977819032260260%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:386307948078071,%22page_id%22:386307948078071,%22post_id%22:3977819032260260,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by SHOOSTER are successful.

SHOOSTER Creative Analysis: 

SHOOSTER placed a Image ad in 2020-05-31-2020-06-02, and got 266 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.SHOOSTER Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Croatia  N/A  Croatia
Language  Croatian  Polish  Croatian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

SHOOSTER has the best conversion in Croatia, and can advertise more in Croatia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.SHOOSTER Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-31-2020-06-02  2020-05-30-2020-05-31  2020-05-27-2020-05-29
During  3 days  2 days 3 days 
Like  266  267  33
Share  1  0  0
Comment  18  1  0

Advertising effectiveness is a direct manifestation of advertising. SHOOSTER ‘s Top 1 ad received 266 likes, 1 shares, 18 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for SHOOSTER, helping SHOOSTER to grasp the ad data more clearly.