Top Ads on SHERRILLtree

SHERRILLtree Background Introduction:

SHERRILLtree is a retailer of tree care and climbing gear, promoting safe working habits and proper care of trees. Serving arborists for over 50 years.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

SHERRILLtree has been advertising and marketing on Facebook for many years. And SHERRILLtree has placed 36 of ads on the Facebook platform in the last month. In the past few years,SHERRILLtree has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for SHERRILLtree on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for SHERRILLtree. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from SHERRILLtree.


1.SHERRILLtree Top 3 Ads Basic Understanding

   top1  top2  top3
Page Categories  Outdoor Equipment Store  Outdoor Equipment Store  Outdoor Equipment Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  bigcommerce  bigcommerce  bigcommerce

SHERRILLtree Marketing Objectives Analysis: 

SHERRILLtree has been operating in Outdoor Equipment Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. SHERRILLtree best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.SHERRILLtree Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Shop The Outlet  Arborist Supplies & Tree Climbing Gear | SHERRILLtree Shop The Outlet 
Ad Copy Text  no setting  no setting  no setting
Link Description  Tree gear clearance and outlet.  SHERRILLtree is the leading retailer of tree care and climbing gear, promoting safe working habits, and proper care of trees, for over 50 years.  Tree gear clearance and outlet.
Website Link
Text Word Count 0  0  0
Like 0  0  0

SHERRILLtree Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. SHERRILLtree Top 1 ads got 0 likes. SHERRILLtree uses a sentence with the finishing touch title: “Shop The Outlet”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. SHERRILLtree shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. SHERRILLtree should continue to optimize the ad content.

3.SHERRILLtree Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-03-2020-06-20  2020-04-06-2020-06-20  2020-06-03-2020-06-20
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by SHERRILLtree are successful.

SHERRILLtree Creative Analysis: 

SHERRILLtree placed a Image ad in 2020-06-03-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.SHERRILLtree Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  United States  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

SHERRILLtree has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.SHERRILLtree Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-03-2020-06-20  2020-04-06-2020-06-20  2020-06-03-2020-06-20
During  18 days  76 days 18 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. SHERRILLtree ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 18 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for SHERRILLtree, helping SHERRILLtree to grasp the ad data more clearly.