Top Ads on SEA LIFE Deutschland

SEA LIFE Deutschland Background Introduction:

Tauche ein in deutsche SEA LIFE Aquarien und erhalte interaktive Einblicke in die faszinierende Unterwasserwelt. Täglich ab 10 Uhr geöffnet.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

SEA LIFE Deutschland has been advertising and marketing on Facebook for many years. And SEA LIFE Deutschland has placed 16 of ads on the Facebook platform in the last month. In the past few years,SEA LIFE Deutschland has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for SEA LIFE Deutschland on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for SEA LIFE Deutschland. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from SEA LIFE Deutschland.

BigSpy

1.SEA LIFE Deutschland Top 3 Ads Basic Understanding

   top1  top2  top3
Name  SEA LIFE Deutschland  SEA LIFE Deutschland  SEA LIFE Deutschland
Page Categories  Aquarium  Aquarium  Aquarium
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

SEA LIFE Deutschland Marketing Objectives Analysis: 

SEA LIFE Deutschland has been operating in Aquarium for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. SEA LIFE Deutschland best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.SEA LIFE Deutschland Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Die Sehenswürdigkeit für die ganze Familie  Die Attraktion für die ganze Familie Die Attraktion für die ganze Familie 
Ad Copy Text  Entdecke die Geheimnisse der Unterwasserwelt - direkt bei dir im SEA LIFE Oberhausen. Deutschlands g...  Entdecke die bunte Unterwasserwelt direkt bei dir im SEA LIFE Speyer. Nur online die besten Preise s...  Entdecke die Geheimnisse der Unterwasserwelt - gleich bei dir im SEA LIFE Timmendorfer Strand. Direk...
Link Description  SEA LIFE Oberhausen entdecken!  Tolles Ziel für Familienausflüge in Speyer.  SEA LIFE Timmendorfer Strand Aquarium direkt an der Ostsee. Tolles Ziel für Familienausflüge!
Website Link  servedby.flashtalking.com  servedby.flashtalking.com  servedby.flashtalking.com
CTA  BOOK_TRAVEL  BOOK_TRAVEL  BOOK_TRAVEL
Text Word Count 178  107  169
Like 16  6  22

SEA LIFE Deutschland Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. SEA LIFE Deutschland Top 1 ads got 16 likes. SEA LIFE Deutschland uses a sentence with the finishing touch title: “Die Sehenswürdigkeit für die ganze Familie”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. SEA LIFE Deutschland shared 178 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BOOK_TRAVEL.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. SEA LIFE Deutschland should continue to optimize the ad content.

3.SEA LIFE Deutschland Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2019-04-04-2019-05-07  2019-04-04-2019-04-23  2019-02-11-2019-04-23
Landing Page Link  https://www.visitsealife.com/de/oberhausen/  https://www.visitsealife.com/de/speyer/   https://www.visitsealife.com/de/timmendorfer-strand/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by SEA LIFE Deutschland are successful.

SEA LIFE Deutschland Creative Analysis: 

SEA LIFE Deutschland placed a Video ad in 2019-04-04-2019-05-07, and got 16 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.SEA LIFE Deutschland Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Germany  Germany  Germany
Language  German  German  German

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

SEA LIFE Deutschland has the best conversion in Germany, and can advertise more in Germany in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.SEA LIFE Deutschland Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-04-2019-05-07  2019-04-04-2019-04-23  2019-02-11-2019-04-23
During  34 days  20 days 72 days 
Like  16  6  22
Share  4  0  2
Comment  0  0  3

Advertising effectiveness is a direct manifestation of advertising. SEA LIFE Deutschland ‘s Top 1 ad received 16 likes, 4 shares, 0 comments in just 34 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for SEA LIFE Deutschland, helping SEA LIFE Deutschland to grasp the ad data more clearly.