Top Ads on SAGA Festival

SAGA Festival Background Introduction:

The SAGA begins

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

SAGA Festival has been advertising and marketing on Facebook for many years. And SAGA Festival has placed 57 of ads on the Facebook platform in the last month. In the past few years,SAGA Festival has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for SAGA Festival on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for SAGA Festival. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from SAGA Festival.

BigSpy

1.SAGA Festival Top 3 Ads Basic Understanding

   top1  top2  top3
Name  SAGA Festival  SAGA Festival  SAGA Festival
Page Categories  Festival  Festival  Festival
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

SAGA Festival Marketing Objectives Analysis: 

SAGA Festival has been operating in Festival for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. SAGA Festival best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.SAGA Festival Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  SAGA Festival  SAGA Festival SAGA Festival 
Ad Copy Text  Join us in Bucharest this summer with ferocious performances by Tiësto, Zara Larsson, Disclosure, T...  no setting  Join us in Bucharest this summer with ferocious performances by Tiësto, Zara Larsson, Disclosure, T...
Link Description  Musique · 30 100 personnes  音乐 · 32,695 位用户  Musique · 32 525 personnes
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA  EVENT_RSVP  EVENT_RSVP  EVENT_RSVP
Text Word Count 187  0  187
Like 6  1104  57

SAGA Festival Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. SAGA Festival Top 1 ads got 6 likes. SAGA Festival uses a sentence with the finishing touch title: “SAGA Festival”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. SAGA Festival shared 187 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is EVENT_RSVP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. SAGA Festival should continue to optimize the ad content.

3.SAGA Festival Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-02-21-2020-03-12  2020-02-21-2020-03-12  2020-02-21-2020-03-11
Landing Page Link  https://www.facebook.com/108255807319090/posts/145874920223845/  https://www.facebook.com/108255807319090/posts/145874920223845/   https://www.facebook.com/108255807319090/posts/145874920223845/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by SAGA Festival are successful.

SAGA Festival Creative Analysis: 

SAGA Festival placed a Image ad in 2020-02-21-2020-03-12, and got 6 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.SAGA Festival Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  French  Chinese (Simplified)  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

SAGA Festival has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.SAGA Festival Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-02-21-2020-03-12  2020-02-21-2020-03-12  2020-02-21-2020-03-11
During  21 days  21 days 20 days 
Like  6  1104  57
Share  0  0  0
Comment  0  96  1

Advertising effectiveness is a direct manifestation of advertising. SAGA Festival ‘s Top 1 ad received 6 likes, 0 shares, 0 comments in just 21 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for SAGA Festival, helping SAGA Festival to grasp the ad data more clearly.