Top Ads on S-moda 資生堂集團美粧購物網

S-moda 資生堂集團美粧購物網 Background Introduction:

S-moda為資生堂旗下用心經營的網路販售平台,在這裡分享最密集的美肌保養資訊,為大家搜集美麗! 有任何問題都可以留言,小天使會細心為您解答唷~假日期間回覆稍慢,也請美人們見諒唷^^

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

S-moda 資生堂集團美粧購物網 has been advertising and marketing on Facebook for many years. And S-moda 資生堂集團美粧購物網 has placed 70 of ads on the Facebook platform in the last month. In the past few years,S-moda 資生堂集團美粧購物網 has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for S-moda 資生堂集團美粧購物網 on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for S-moda 資生堂集團美粧購物網. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from S-moda 資生堂集團美粧購物網.

BigSpy

1.S-moda 資生堂集團美粧購物網 Top 3 Ads Basic Understanding

   top1  top2  top3
Name  S-moda 資生堂集團美粧購物網  S-moda 資生堂集團美粧購物網  S-moda 資生堂集團美粧購物網
Page Categories  Health/Beauty  Health/Beauty  Health/Beauty
Marketing Objectives Other  Other  Other
ECommerce Softwares  opencart  opencart  opencart

S-moda 資生堂集團美粧購物網 Marketing Objectives Analysis: 

S-moda 資生堂集團美粧購物網 has been operating in Health/Beauty for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. S-moda 資生堂集團美粧購物網 best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.S-moda 資生堂集團美粧購物網 Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  陽光對策誕生:安耐曬+怡麗絲爾  watashi+迎夏美肌計畫!超殺優惠 小資保養 
Ad Copy Text  從夏日陽光中解放! watashi+給妳炎夏陽光對策 消費滿$999送泡泡先生隨行杯ht...  -  no setting
Link Description  新會員首購現折$50,滿額再送泡泡先生隨行杯  新會員首購現折$50,滿額再送泡泡先生隨行杯  資生堂watashi+
Website Link  jbeauty.com.tw  jbeauty.com.tw  jbeauty.com.tw
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 492  524  0
Like 3  9  0

S-moda 資生堂集團美粧購物網 Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. S-moda 資生堂集團美粧購物網 Top 1 ads got 3 likes. S-moda 資生堂集團美粧購物網 uses a sentence with the finishing touch title: “陽光對策誕生:安耐曬+怡麗絲爾”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. S-moda 資生堂集團美粧購物網 shared 492 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. S-moda 資生堂集團美粧購物網 should continue to optimize the ad content.

3.S-moda 資生堂集團美粧購物網 Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-08-2020-06-20  2020-06-08-2020-06-18  2020-05-19-2020-05-24
Landing Page Link  https://wp.shiseido.com.tw/categories/sale-promotion-sunscreen?utm_source=facebook&utm_medium=image&utm_campaign=202006ECCP&utm_content=90_elixir_visit&utm_term=sunlight_2&atm_ctx=20213-FB-23844888285940027-23844896736530027&fbclid=IwAR21bML-ZZG5or9WQeGdog4-ea0sUACpnOoATdHtHfhRCACDx9n4tx6NEdw&atm_pid=1221&rdt_source=gfpl96sx5m539m4a2020  https://wp.shiseido.com.tw/categories/sale?utm_source=facebook&utm_medium=image&utm_campaign=202006ECCP&utm_content=90_IPSA_visit&utm_term=summer_1&atm_pid=1220&rdt_source=gfvpur8t793tgu422020   https://wp.shiseido.com.tw/categories/715?atm_pid=P5ec3292dc377a&utm_source=facebook&utm_medium=graph&utm_campaign=202005ECCP&utm_content=LL_conversion&utm_term=girlscampaign&utm_campaign=202005ECCP&atm_pid=1071&rdt_source=gf3jzyq0xucy1hix2020

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by S-moda 資生堂集團美粧購物網 are successful.

S-moda 資生堂集團美粧購物網 Creative Analysis: 

S-moda 資生堂集團美粧購物網 placed a Image ad in 2020-06-08-2020-06-20, and got 3 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.S-moda 資生堂集團美粧購物網 Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  China  N/A  Taiwan,China
Language  Chinese (Traditional)  Chinese (Traditional)  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

S-moda 資生堂集團美粧購物網 has the best conversion in China, and can advertise more in China in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.S-moda 資生堂集團美粧購物網 Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-08-2020-06-20  2020-06-08-2020-06-18  2020-05-19-2020-05-24
During  13 days  11 days 6 days 
Like  3  9  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. S-moda 資生堂集團美粧購物網 ‘s Top 1 ad received 3 likes, 0 shares, 0 comments in just 13 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for S-moda 資生堂集團美粧購物網, helping S-moda 資生堂集團美粧購物網 to grasp the ad data more clearly.