Top Ads on Ruptly
Ruptly Background Introduction:
International video news agency headquartered in Berlin.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
Ruptly has been advertising and marketing on Facebook for many years. And Ruptly has placed 13 of ads on the Facebook platform in the last month. In the past few years,Ruptly has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Ruptly on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Ruptly. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Ruptly.
1.Ruptly Top 3 Ads Basic Understanding
|Page Categories||Media Agency||Media Agency||Media Agency|
Ruptly Marketing Objectives Analysis:
Ruptly has been operating in Media Agency for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Ruptly best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Ruptly Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||Locals and National Guard stop traffic to help duck family cross road in Moscow||Ruptly||Teenager invents a special bike to ride together with his wheelchair-bound cousin|
|Ad Copy Text||Locals and National Guard stop traffic to help duck family cross road in Moscow||Homeless dog guards kindergarten kids at road crossing in Georgia||Teenager invents a special bike to ride together with his wheelchair-bound cousin Local blacksmith ...|
|Text Word Count||79||65||144|
Ruptly Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Ruptly Top 1 ads got 51895 likes. Ruptly uses a sentence with the finishing touch title: “Locals and National Guard stop traffic to help duck family cross road in Moscow”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Ruptly shared 79 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SIGN_UP.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Ruptly should continue to optimize the ad content.
3.Ruptly Top 3 Ads Creative Selection
|Landing Page Link||https://www.facebook.com/Ruptly/videos/1359022694305840/||https://www.facebook.com/552738918075145/posts/3382048128477529/||https://www.facebook.com/Ruptly/|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Ruptly are successful.
Ruptly Creative Analysis:
Ruptly placed a Video ad in 2020-05-20-2020-06-07, and got 51895 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Ruptly Top 3 Ads Audience Analysis:
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
Ruptly has the best conversion in India, and can advertise more in India in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.Ruptly Top 3 Ads Performance Display
|During||19 days||1 days||9 days|
Advertising effectiveness is a direct manifestation of advertising. Ruptly ‘s Top 1 ad received 51895 likes, 6744 shares, 661 comments in just 19 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Ruptly, helping Ruptly to grasp the ad data more clearly.