Top Ads on Royal Navy Recruitment

Royal Navy Recruitment Background Introduction:

Royal Navy's automated chatbot providing advice and guidance about career opportunities.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Royal Navy Recruitment has been advertising and marketing on Facebook for many years. And Royal Navy Recruitment has placed 58 of ads on the Facebook platform in the last month. In the past few years,Royal Navy Recruitment has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Royal Navy Recruitment on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Royal Navy Recruitment. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Royal Navy Recruitment.

BigSpy

1.Royal Navy Recruitment Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Royal Navy Recruitment  Royal Navy Recruitment  Royal Navy Recruitment
Page Categories  Government Organization  Government Organization  Government Organization
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Royal Navy Recruitment Marketing Objectives Analysis: 

Royal Navy Recruitment has been operating in Government Organization for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Royal Navy Recruitment best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Royal Navy Recruitment Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Apply today  Apply today Engineer your future 
Ad Copy Text  Ready to set yourself apart? Become a Royal Navy Submariner and you’ll execute some of our most vi...  Cutting-edge kit, vital operations and a £5k bonus when you qualify. Sound good? Discover the oppor...  Do what you love. Love what you do. Become a Royal Navy Engineer.
Link Description  Find your role in the Submarine Service  Find your role in the Submarine Service  World-class kit, world-leading training, world travel. It’s a career built around you, with skills that will stay with you for life. Explore what it means to be a Royal Navy Engineer, and how you can build the future you want.
Website Link  www.royalnavy.mod.uk  www.royalnavy.mod.uk  www.royalnavy.mod.uk
CTA  APPLY_NOW  APPLY_NOW  LEARN_MORE
Text Word Count 184  146  65
Like 313  276  667

Royal Navy Recruitment Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Royal Navy Recruitment Top 1 ads got 313 likes. Royal Navy Recruitment uses a sentence with the finishing touch title: “Apply today”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Royal Navy Recruitment shared 184 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is APPLY_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Royal Navy Recruitment should continue to optimize the ad content.

3.Royal Navy Recruitment Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-03-31-2020-05-02  2020-03-17-2020-04-16  2019-12-19-2020-03-31
Landing Page Link  https://www.royalnavy.mod.uk/careers/roles-and-specialisations/services/submarine-service?utm_source=Facebook&utm_medium=paidsocial&utm_campaign=submariners&utm_content=convert_infeed_remarketing_NowRecruiting  https://www.royalnavy.mod.uk/careers/roles-and-specialisations/services/submarine-service?utm_source=Facebook&utm_medium=paidsocial&utm_campaign=submariners&utm_content=convert_infeed_Become   https://www.royalnavy.mod.uk/engineers?utm_source=Facebook&utm_medium=paidsocial&utm_campaign=engineering&utm_content=enable_static_cuttingedgetech&fbclid=IwAR33D5_unkxlmyrDmj220Xhn0gyOJfQHlwQs78HTYz-B9A8Efb4-WJzhyLA

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Royal Navy Recruitment are successful.

Royal Navy Recruitment Creative Analysis: 

Royal Navy Recruitment placed a Image ad in 2020-03-31-2020-05-02, and got 313 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Royal Navy Recruitment Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  United Kingdom,Romania,Vietnam...
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Royal Navy Recruitment has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Royal Navy Recruitment Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-31-2020-05-02  2020-03-17-2020-04-16  2019-12-19-2020-03-31
During  33 days  31 days 104 days 
Like  313  276  667
Share  17  3  17
Comment  35  18  27

Advertising effectiveness is a direct manifestation of advertising. Royal Navy Recruitment ‘s Top 1 ad received 313 likes, 17 shares, 35 comments in just 33 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Royal Navy Recruitment, helping Royal Navy Recruitment to grasp the ad data more clearly.