Top Ads on Routine

Routine Background Introduction:

Oz cung cấp lẻ-sỉ các mặt hàng thời trang made in Vietnam chất lượng cao, giá thành hấp dẫn, chi nhánh HCM và HN

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Routine has been advertising and marketing on Facebook for many years. And Routine has placed 333 of ads on the Facebook platform in the last month. In the past few years,Routine has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Routine on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Routine. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Routine.

BigSpy

1.Routine Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Routine  Routine  Routine
Page Categories  Men's Clothing Store  Other  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  shopify  shopify

Routine Marketing Objectives Analysis: 

Routine has been operating in Men's Clothing Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Routine best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Routine Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  صور من منشور ‏‎Routine‎‏  Diagnostic peau N/A 
Ad Copy Text  Chưa tới k, các cậu đã có thể sắm ngay cho mình cả tủ đồ. Chỉ có duy nhất ...  no setting  no setting
Link Description  N/A  Simple & Efficace  N/A
Website Link  www.facebook.com  wakemeup.paris  wakemeup.paris
CTA    LEARN_MORE  LEARN_MORE
Text Word Count 327  0  0
Like 2852  0  0

Routine Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Routine Top 1 ads got 2852 likes. Routine uses a sentence with the finishing touch title: “صور من منشور ‏‎Routine‎‏”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Routine shared 327 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Routine should continue to optimize the ad content.

3.Routine Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Carousel
Ad Time   2020-06-16-2020-06-19  2020-02-25-2020-06-18  2020-03-10-2020-06-18
Landing Page Link  https://www.facebook.com/135929566597936/posts/1404034009787479/  https://wakemeup.paris/pages/votre-diagnostic-peau   https://wakemeup.paris/collections?utm_source=Facebook&utm_medium=Paid&utm_campaign=Social

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Routine are successful.

Routine Creative Analysis: 

Routine placed a Image ad in 2020-06-16-2020-06-19, and got 2852 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Routine Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Vietnam  France  France
Language  Arabic  Italian  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Routine has the best conversion in Vietnam, and can advertise more in Vietnam in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Routine Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-16-2020-06-19  2020-02-25-2020-06-18  2020-03-10-2020-06-18
During  4 days  115 days 101 days 
Like  2852  0  0
Share  206  0  0
Comment  472  0  0

Advertising effectiveness is a direct manifestation of advertising. Routine ‘s Top 1 ad received 2852 likes, 206 shares, 472 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Routine, helping Routine to grasp the ad data more clearly.