Top Ads on Roove

Roove Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Roove has been advertising and marketing on Facebook for many years. And Roove has placed 82 of ads on the Facebook platform in the last month. In the past few years,Roove has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Roove on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Roove. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Roove.


1.Roove Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Roove  Roove  Roove
Page Categories  Health/Beauty  Health/Beauty  Health/Beauty
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Roove Marketing Objectives Analysis: 

Roove has been operating in Health/Beauty for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Roove best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Roove Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Hanya Bisa Kamu Dapatkan Disini  Belum Habis 1 Box Hasilnya Sudah Terasa Pesan Disini Sekarang 
Ad Copy Text   Dengan kandungan Blueberry Organik & 2500mg Tripeptide Fish Collagen disetiap sachet Roove. Membant...  " Jadi orang-orang awalnya cuma coba TAPI setelah tau enak dan simpelnya merawat diri pake Roove akh...  " Sebelum tidur aku minum Roove kak, Baru hari ke 5 udah mulai keliatan perubahan wajah lebih awet m...
Link Description  N/A  N/A  N/A
Website Link
Text Word Count 852  257  237
Like 950  19762  1660

Roove Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Roove Top 1 ads got 950 likes. Roove uses a sentence with the finishing touch title: “Hanya Bisa Kamu Dapatkan Disini”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Roove shared 852 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Roove should continue to optimize the ad content.

3.Roove Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Video
Ad Time   2020-03-30-2020-06-20  2020-02-28-2020-06-18  2020-01-01-2020-06-18
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Roove are successful.

Roove Creative Analysis: 

Roove placed a Video ad in 2020-03-30-2020-06-20, and got 950 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Roove Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Indonesia  Indonesia  N/A
Language  Indonesian  Indonesian  Indonesian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Roove has the best conversion in Indonesia, and can advertise more in Indonesia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Roove Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-30-2020-06-20  2020-02-28-2020-06-18  2020-01-01-2020-06-18
During  83 days  112 days 170 days 
Like  950  19762  1660
Share  21  854  57
Comment  74  3000  237

Advertising effectiveness is a direct manifestation of advertising. Roove ‘s Top 1 ad received 950 likes, 21 shares, 74 comments in just 83 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Roove, helping Roove to grasp the ad data more clearly.