Top Ads on Romwe
Romwe Background Introduction:
From Runway to Realway, Romwe aims to bring the top fast fashion into your days. Welcome to our official Facebook page!
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
Romwe has been advertising and marketing on Facebook for many years. And Romwe has placed 861 of ads on the Facebook platform in the last month. In the past few years,Romwe has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Romwe on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Romwe. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Romwe.
1.Romwe Top 3 Ads Basic Understanding
|Page Categories||Clothing Store||Clothing Store||Clothing Store|
Romwe Marketing Objectives Analysis:
Romwe has been operating in Clothing Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Romwe best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Romwe Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||Your Private Wardrobe!||Lo mejor de lo mejor!||As low as $1.99|
|Ad Copy Text||Daily New Make A Difference Say Hello To Them! We business as usual ⏰||Descarga APP para disfrutar 10% de descuento Funcionamos Normalmente⏰||⚽⚽Man's Fashion, Up To 50% Off! Extra 10% Off, Your First Order|
|Text Word Count||71||71||68|
Romwe Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Romwe Top 1 ads got 1331 likes. Romwe uses a sentence with the finishing touch title: “Your Private Wardrobe!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Romwe shared 71 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Romwe should continue to optimize the ad content.
3.Romwe Top 3 Ads Creative Selection
|Landing Page Link||http://itunes.apple.com/app/id1080248000||https://itunes.apple.com/app/id1080248000||https://us.romwe.com/Men-T-Shirts-Tanks-c-859.html?ici=us_tab02navbar02menu03&icn=men-t-shirts-tanks&sort=8&utm_source=facebook.com&utm_medium=ndpcpc&utm_campaign=ndp-sweatshirt-US&url_from=ndpfb-us-sweatshirt-pc-freda-412459|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Romwe are successful.
Romwe Creative Analysis:
Romwe placed a Carousel ad in 2020-04-13-2020-06-19, and got 1331 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Romwe Top 3 Ads Audience Analysis:
|Country||United States||N/A||Algeria,United States|
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
Romwe has the best conversion in United States, and can advertise more in United States in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.Romwe Top 3 Ads Performance Display
|During||68 days||24 days||34 days|
Advertising effectiveness is a direct manifestation of advertising. Romwe ‘s Top 1 ad received 1331 likes, 383 shares, 48 comments in just 68 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Romwe, helping Romwe to grasp the ad data more clearly.