Top Ads on Roku Mexico

Roku Mexico Background Introduction:

Somos la única cuenta oficial de Roku en México. Ahora, así es la TV

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Roku Mexico has been advertising and marketing on Facebook for many years. And Roku Mexico has placed 3 of ads on the Facebook platform in the last month. In the past few years,Roku Mexico has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Roku Mexico on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Roku Mexico. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Roku Mexico.

BigSpy

1.Roku Mexico Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Roku Mexico  Roku Mexico  Roku Mexico
Page Categories  TV  TV  TV
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Roku Mexico Marketing Objectives Analysis: 

Roku Mexico has been operating in TV for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Roku Mexico best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Roku Mexico Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Adquiérelo en línea en Liverpool  Va Roku por más mercado en TV YA VEREMOS en Blim 
Ad Copy Text  no setting  No lo sabes aún, pero la próxima vez que compres una Smart TV seguro que será una Roku TV.  ¿Sin plan para esta noche? Dale una oportunidad a "Ya veremos", una película sobre la importancia ...
Link Description  Compra en Liverpool Tienda online con la selección más grande en Moda, Ropa, Zapatos, Línea blanca, Tecnología, Cómputo, Electrónica, Laptops, Smartphones, Juguetes, Muebles. Envío Gratis · Click & Collect · Garantía Liverpool.  Quiere consolidarse en México a través de televisores inteligentes; entrará como sistema operativo de smart TVs - 19/02/2020  N/A
Website Link  www.liverpool.com.mx  www.zocalo.com.mx  www.facebook.com
CTA  SHOP_NOW    MESSAGE_PAGE
Text Word Count 0  93  209
Like 0  147  49

Roku Mexico Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Roku Mexico Top 1 ads got 0 likes. Roku Mexico uses a sentence with the finishing touch title: “Adquiérelo en línea en Liverpool”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Roku Mexico shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Roku Mexico should continue to optimize the ad content.

3.Roku Mexico Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-04-02-2020-04-13  2020-02-26-2020-02-26  2019-04-06-2019-04-11
Landing Page Link  https://www.liverpool.com.mx/tienda/streaming,-reproductores-y-proyectores/N-uc3sxyZ1z0b3nt  http://www.zocalo.com.mx/new_site/articulo/va-roku-por-mas-mercado-en-tv   https://www.facebook.com/rokuplayermexico/videos/345257079528846/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Roku Mexico are successful.

Roku Mexico Creative Analysis: 

Roku Mexico placed a Image ad in 2020-04-02-2020-04-13, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Roku Mexico Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Mexico  N/A  Mexico
Language  Spanish  Spanish  German

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Roku Mexico has the best conversion in Mexico, and can advertise more in Mexico in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Roku Mexico Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-02-2020-04-13  2020-02-26-2020-02-26  2019-04-06-2019-04-11
During  12 days  1 days 6 days 
Like  0  147  49
Share  0  19  9
Comment  0  36  5

Advertising effectiveness is a direct manifestation of advertising. Roku Mexico ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 12 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Roku Mexico, helping Roku Mexico to grasp the ad data more clearly.