Top Ads on Rocket Mortgage by Quicken Loans

Rocket Mortgage by Quicken Loans Background Introduction:

Rocket Mortgage by Quicken Loans is a fast, powerful and completely online way to get a mortgage for refinancing or buying a home. NMLS #3030 | NMLS Access: http://po.st/NMLS

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Rocket Mortgage by Quicken Loans has been advertising and marketing on Facebook for many years. And Rocket Mortgage by Quicken Loans has placed 77 of ads on the Facebook platform in the last month. In the past few years,Rocket Mortgage by Quicken Loans has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Rocket Mortgage by Quicken Loans on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Rocket Mortgage by Quicken Loans. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Rocket Mortgage by Quicken Loans.

BigSpy

1.Rocket Mortgage by Quicken Loans Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Rocket Mortgage by Quicken Loans  Rocket Mortgage by Quicken Loans  Rocket Mortgage by Quicken Loans
Page Categories  Financial Service  Financial Service  Financial Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Rocket Mortgage by Quicken Loans Marketing Objectives Analysis: 

Rocket Mortgage by Quicken Loans has been operating in Financial Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Rocket Mortgage by Quicken Loans best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Rocket Mortgage by Quicken Loans Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Connect with us 24/7. NMLS #3030  Comfortable financing. NMLS #3030 Comfortable financing. NMLS #3030 
Ad Copy Text  With Rocket MortgageĀ®, no question is left unanswered.  With Rocket MortgageĀ®, no question is left unanswered.  Connect with Rocket MortgageĀ® 24/7 online.
Link Description  N/A  N/A  N/A
Website Link  www.rocketmortgage.com  www.rocketmortgage.com  www.rocketmortgage.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 55  55  43
Like 1  1  1

Rocket Mortgage by Quicken Loans Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Rocket Mortgage by Quicken Loans Top 1 ads got 1 likes. Rocket Mortgage by Quicken Loans uses a sentence with the finishing touch title: “Connect with us 24/7. NMLS #3030”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Rocket Mortgage by Quicken Loans shared 55 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Rocket Mortgage by Quicken Loans should continue to optimize the ad content.

3.Rocket Mortgage by Quicken Loans Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-06-03-2020-06-19  2020-05-19-2020-06-16  2020-06-03-2020-06-05
Landing Page Link  https://www.rocketmortgage.com/i2/comfortable?qls=FBK_Cultural.SpringCamp&fbclid=IwAR1rRsEon3e_EJ6J_826eoVXmyvvhXFMs2aJFybkpHBVY9fEW4RqwdVUREo  https://www.rocketmortgage.com/i2/comfortable?qls=FBK_Cultural.SpringCamp&fbclid=IwAR2NX8IrY1awVcHx5AO8YXQIE666SzcXOiBulsZaLoqOmGir4zYkopYy0Ko   https://www.rocketmortgage.com/i2/comfortable?qls=FBK_Cultural.SpringCamp

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Rocket Mortgage by Quicken Loans are successful.

Rocket Mortgage by Quicken Loans Creative Analysis: 

Rocket Mortgage by Quicken Loans placed a Video ad in 2020-06-03-2020-06-19, and got 1 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Rocket Mortgage by Quicken Loans Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Rocket Mortgage by Quicken Loans has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Rocket Mortgage by Quicken Loans Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-03-2020-06-19  2020-05-19-2020-06-16  2020-06-03-2020-06-05
During  17 days  29 days 3 days 
Like  1  1  1
Share  0  0  0
Comment  1  1  0

Advertising effectiveness is a direct manifestation of advertising. Rocket Mortgage by Quicken Loans ‘s Top 1 ad received 1 likes, 0 shares, 1 comments in just 17 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Rocket Mortgage by Quicken Loans, helping Rocket Mortgage by Quicken Loans to grasp the ad data more clearly.