Top Ads on Riverwalk Activities

Riverwalk Activities Background Introduction:

Riverwalk Recreation offers stand up paddleboard lessons, paddleboard and kayak rentals on the New River in the heart of Downtown Fort Lauderdale.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Riverwalk Activities has been advertising and marketing on Facebook for many years. And Riverwalk Activities has placed 2 of ads on the Facebook platform in the last month. In the past few years,Riverwalk Activities has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Riverwalk Activities on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Riverwalk Activities. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Riverwalk Activities.

BigSpy

1.Riverwalk Activities Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Riverwalk Activities  Riverwalk Activities  Riverwalk Activities
Page Categories  Canoe & Kayak Rental  Canoe & Kayak Rental  -
Marketing Objectives Other  Other  -
ECommerce Softwares  wordpress  wordpress  -

Riverwalk Activities Marketing Objectives Analysis: 

Riverwalk Activities has been operating in Canoe & Kayak Rental for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and -.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Riverwalk Activities best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Riverwalk Activities Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  5-Star Service & 5-Star Fun ⭐⭐⭐⭐⭐  Rentals | Riverwalk Activities
Ad Copy Text  no setting  no setting  -
Link Description  N/A  Explore Fort Lauderdale. We offer bike, kayak and stand-up paddleboard rentals for all ages and experience levels! We can also share some expert, local advice on the best places to explore, sightsee, eat, and enjoy! We offer hourly and multi-day rentals (we can even deliver). Reserve Online Now(954)...  -
Website Link  riverwalkactivities.com  riverwalkactivities.com  -
CTA  BOOK_TRAVEL  LEARN_MORE  -
Text Word Count 0  0  -
Like 0  0  -

Riverwalk Activities Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Riverwalk Activities Top 1 ads got 0 likes. Riverwalk Activities uses a sentence with the finishing touch title: “5-Star Service & 5-Star Fun ⭐⭐⭐⭐⭐”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Riverwalk Activities shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BOOK_TRAVEL.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Riverwalk Activities should continue to optimize the ad content.

3.Riverwalk Activities Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  -
Ad Time   2020-06-01-2020-06-08  2020-06-01-2020-06-08  -
Landing Page Link  https://riverwalkactivities.com/on-site-bike-kayak-paddleboard-rentals/  https://riverwalkactivities.com/rentals/   -

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Riverwalk Activities are successful.

Riverwalk Activities Creative Analysis: 

Riverwalk Activities placed a Carousel ad in 2020-06-01-2020-06-08, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Riverwalk Activities Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  -
Language  German  English  -

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Riverwalk Activities has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Riverwalk Activities Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-01-2020-06-08  2020-06-01-2020-06-08  -
During  8 days  8 days
Like  0  0  -
Share  0  0  -
Comment  0  0  -

Advertising effectiveness is a direct manifestation of advertising. Riverwalk Activities ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 8 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Riverwalk Activities, helping Riverwalk Activities to grasp the ad data more clearly.