Top Ads on Restaurant Lyra

Restaurant Lyra Background Introduction:

Intr-o atmosfera distinsa, va puteti bucura zi de zi de preparatele noastre delicioase, traditionale, intr-un decor rustic.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Restaurant Lyra has been advertising and marketing on Facebook for many years. And Restaurant Lyra has placed 3 of ads on the Facebook platform in the last month. In the past few years,Restaurant Lyra has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Restaurant Lyra on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Restaurant Lyra. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Restaurant Lyra.

BigSpy

1.Restaurant Lyra Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Restaurant Lyra  Restaurant Lyra  Restaurant Lyra
Page Categories  Romanian Restaurant  Romanian Restaurant  Romanian Restaurant
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Restaurant Lyra Marketing Objectives Analysis: 

Restaurant Lyra has been operating in Romanian Restaurant for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Restaurant Lyra best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Restaurant Lyra Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Comandă acum!  Livrăm la tine acasă! Restaurant Lyra 
Ad Copy Text   Livram la tine acasa! A Lyra házhoz szállít!  Livram la tine acasa! ▪️ De luni până duminică între orele 10 - 22. Așteptăm comenzi pe:...   Pentru sarbatorile Pascale va punem la dispozitie doua platouri delicioase pentru ca masa de sarbat...
Link Description  N/A  N/A   Pentru sarbatorile Pascale va punem la dispozitie doua platouri delicioase pentru ca masa de sarbatori sa fie bogata. Fie ca alegeti cel cu savuroasele carnuri sau cel vegetarian, satisfactia va fi la cote maxime. Comandati acum la numarul de telefon afisat. Ps: Transportul il asiguram noi pe raza orasului Targu Mures! Restaurantul Lyra - Gusturi cu traditie Gazdag húsvéti hidegtálainkkal teheti különlegesebbé az ünnepet! Választhat a húsos, vagy a vegetáriánus fogásaink közül. Rendeljen az alábbi telefonszámon, és mi ingyen kiszállítjuk Marosvásárhely területén. Lyra Vendéglő - Hagyományos ízekkel
Website Link  www.foodbooking.com  www.foodbooking.com  m.me
CTA  SHOP_NOW  SHOP_NOW  MESSAGE_PAGE
Text Word Count 49  373  636
Like 59  123  166

Restaurant Lyra Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Restaurant Lyra Top 1 ads got 59 likes. Restaurant Lyra uses a sentence with the finishing touch title: “Comandă acum!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Restaurant Lyra shared 49 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Restaurant Lyra should continue to optimize the ad content.

3.Restaurant Lyra Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Image
Ad Time   2020-06-11-2020-06-15  2020-05-30-2020-06-03  2019-04-09-2019-04-21
Landing Page Link  https://www.foodbooking.com/ordering/?restaurant_uid=afeae6a6-f053-419d-ad8d-5f86abd1f791&glfa_cid=586078369.1588181525&glfa_t=1589272958415&_sp=d86a9d47-600c-420d-9bc2-37ac9a1fa026.1589272958415&client_is_mobile=true&fbclid=IwAR1gfHLMQJIrFd2GdpWhi_3ytDz0CUebaVvvlrD4QQOAJXEE7Gn8SHkmpAo  https://www.foodbooking.com/ordering/restaurant/menu?restaurant_uid=afeae6a6-f053-419d-ad8d-5f86abd1f791&client_is_mobile=true&glfa_cid=586078369.1588181525&glfa_t=1589272958415   https://www.messenger.com/login.php?next=https://www.messenger.com/t/325116687544629/?messaging_source%3Dsource%253Apages%253Amessage_shortlink

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Restaurant Lyra are successful.

Restaurant Lyra Creative Analysis: 

Restaurant Lyra placed a Carousel ad in 2020-06-11-2020-06-15, and got 59 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Restaurant Lyra Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Romania  Jordan  Romania
Language  Romanian  Romanian  Hungarian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Restaurant Lyra has the best conversion in Romania, and can advertise more in Romania in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Restaurant Lyra Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-11-2020-06-15  2020-05-30-2020-06-03  2019-04-09-2019-04-21
During  5 days  5 days 13 days 
Like  59  123  166
Share  32  31  15
Comment  2  2  2

Advertising effectiveness is a direct manifestation of advertising. Restaurant Lyra ‘s Top 1 ad received 59 likes, 32 shares, 2 comments in just 5 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Restaurant Lyra, helping Restaurant Lyra to grasp the ad data more clearly.