Top Ads on Renault Chile

Renault Chile Background Introduction:

Bienvenido al Fan Page Oficial de Renault Chile Nuestro Contact Center: 600 6333726, atiende de Lun a Vie de 8-21 hrs. Sab, Dom y Festivos de 9-21 hrs.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Renault Chile has been advertising and marketing on Facebook for many years. And Renault Chile has placed 72 of ads on the Facebook platform in the last month. In the past few years,Renault Chile has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Renault Chile on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Renault Chile. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Renault Chile.

BigSpy

1.Renault Chile Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Renault Chile  Renault Chile  Renault Chile
Page Categories  Cars  Cars  Cars
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Renault Chile Marketing Objectives Analysis: 

Renault Chile has been operating in Cars for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Renault Chile best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Renault Chile Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Renault Symbol  Renault Captur Renault Duster 
Ad Copy Text  Disfruta de la comodidad y el espacio que tu familia espera con Renault Symbol, precio desde: $6.390...  Súbete a Renault Captur y descubre cómo ir de Stgo. a Copiapó con un solo estanque. Precio desde ...  Súbete a Renault Duster y llega a lugares que nunca pensaste conocer, con un precio desde $8.490.00...
Link Description  Caben todas tus emociones  30,5 Km/L de rendimiento versión diésel  Dile sí a la aventura de hoy
Website Link  www.renault.cl  www.renault.cl  www.renault.cl
CTA  GET_QUOTE  GET_QUOTE  GET_QUOTE
Text Word Count 123  175  165
Like 514  22  255

Renault Chile Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Renault Chile Top 1 ads got 514 likes. Renault Chile uses a sentence with the finishing touch title: “Renault Symbol”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Renault Chile shared 123 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is GET_QUOTE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Renault Chile should continue to optimize the ad content.

3.Renault Chile Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-03-06-2020-06-16  2020-04-01-2020-05-18  2020-04-30-2020-05-11
Landing Page Link  https://www.renault.cl/auto/symbol?utm_source=facebook&utm_medium=social&utm_campaign=20252_renault_ao_symbol_decision_intereses&utm_content=facebook_instagram_link_ad_desktop_mobile_27-02  https://www.renault.cl/auto/captur?utm_source=facebook&utm_medium=social&utm_campaign=20249_renault_ao_captur_decision_intereses&utm_content=facebook_instagram_link_ad_desktop_mobile_02-04   https://www.renault.cl/auto/duster/versiones?utm_source=facebook&utm_medium=social&utm_campaign=20243_renault_duster_ao_desicion_remarketing&utm_content=facebook+instagram_link_ad_desktop+mobile_16-12

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Renault Chile are successful.

Renault Chile Creative Analysis: 

Renault Chile placed a Image ad in 2020-03-06-2020-06-16, and got 514 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Renault Chile Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Chile  Chile  N/A
Language  Spanish  Spanish  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Renault Chile has the best conversion in Chile, and can advertise more in Chile in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Renault Chile Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-06-2020-06-16  2020-04-01-2020-05-18  2020-04-30-2020-05-11
During  103 days  48 days 12 days 
Like  514  22  255
Share  36  3  10
Comment  73  3  21

Advertising effectiveness is a direct manifestation of advertising. Renault Chile ‘s Top 1 ad received 514 likes, 36 shares, 73 comments in just 103 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Renault Chile, helping Renault Chile to grasp the ad data more clearly.