Top Ads on Regent

Regent Background Introduction:

一無所有,永不妥鞋 "Too poor for cheap shoes"

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Regent has been advertising and marketing on Facebook for many years. And Regent has placed 349 of ads on the Facebook platform in the last month. In the past few years,Regent has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Regent on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Regent. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Regent.

BigSpy

1.Regent Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Regent  Regent  Regent
Page Categories  Residence  Cruise Line  Political Candidate
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  wordpress

Regent Marketing Objectives Analysis: 

Regent has been operating in Residence for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Regent best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Regent Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Zdjęcia z posta użytkownika Regent Chiang Mai  Sandy Staples Callie Rennison 
Ad Copy Text  -  The most enriching and luxurious journey on the seven seas  no setting
Link Description  N/A  N/A  Progressive Democrat For CU Regent
Website Link  www.facebook.com  www.facebook.com  meet.callie4cu.com
CTA      LEARN_MORE
Text Word Count 1024  58  0
Like 4512  25  0

Regent Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Regent Top 1 ads got 4512 likes. Regent uses a sentence with the finishing touch title: “Zdjęcia z posta użytkownika Regent Chiang Mai”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Regent shared 1024 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Regent should continue to optimize the ad content.

3.Regent Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Video
Ad Time   2020-06-12-2020-06-18  2020-06-18-2020-06-18  2020-06-15-2020-06-17
Landing Page Link  https://www.facebook.com/506832142665811/posts/3686647948017532/  https://www.facebook.com/regentsevenseascruises/?_sref_=10158904530569245&refid=28&_ft_=adid.6199056390278:qid.6839782776901426877:mf_story_key.7078145888728206503:is_sponsored.1:ei.AI@AQJhNF0eywrQ0LlkVGqR1FaDUTMZdoTLAazQuN95tteFjMSWAjc0bQirP26yJ4oCiFwegHS58nwtcgS20b_m4dOL:top_level_post_id.10158904530564245:content_owner_id_new.168292349244:page_id.168292349244:src.22:story_location.5:story_attachment_style.lead_gen:view_time.1592510907:filter.h_nor:tds_flgs.3:actrs.168292349244:page_insights.%7B%22168292349244%22:%7B%22page_id%22:168292349244,%22page_id_type%22:%22page%22,%22actor_id%22:168292349244,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1592414749,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B10158904530564245%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:168292349244,%22page_id%22:168292349244,%22post_id%22:10158904530564245,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=~-R   https://meet.callie4cu.com/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Regent are successful.

Regent Creative Analysis: 

Regent placed a Carousel ad in 2020-06-12-2020-06-18, and got 4512 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Regent Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Thailand  N/A  United States
Language  Polish  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Regent has the best conversion in Thailand, and can advertise more in Thailand in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Regent Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-12-2020-06-18  2020-06-18-2020-06-18  2020-06-15-2020-06-17
During  7 days  1 days 3 days 
Like  4512  25  0
Share  62  0  0
Comment  22  0  0

Advertising effectiveness is a direct manifestation of advertising. Regent ‘s Top 1 ad received 4512 likes, 62 shares, 22 comments in just 7 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Regent, helping Regent to grasp the ad data more clearly.