Top Ads on Reebok Classic

Reebok Classic Background Introduction:

#THISisClassic

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Reebok Classic has been advertising and marketing on Facebook for many years. And Reebok Classic has placed 341 of ads on the Facebook platform in the last month. In the past few years,Reebok Classic has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Reebok Classic on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Reebok Classic. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Reebok Classic.

BigSpy

1.Reebok Classic Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Reebok Classic  Reebok Classic  Reebok Classic
Page Categories  Sportswear Store  Sportswear Store  Sportswear Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Reebok Classic Marketing Objectives Analysis: 

Reebok Classic has been operating in Sportswear Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Reebok Classic best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Reebok Classic Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Reebok Classic  Reebok Classic Reebok Classic 
Ad Copy Text  That fresh white kicks feeling. #ClassicLeather  Timeless. From ‘85 to now. #ClubC  A Classic for the both of you. #ClubC
Link Description  Shop Classic Leather  Club C  Shop Club C
Website Link  ad.doubleclick.net  ad.doubleclick.net  ad.doubleclick.net
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 47  35  37
Like 53  212  64

Reebok Classic Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Reebok Classic Top 1 ads got 53 likes. Reebok Classic uses a sentence with the finishing touch title: “Reebok Classic”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Reebok Classic shared 47 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Reebok Classic should continue to optimize the ad content.

3.Reebok Classic Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-04-15-2020-06-11  2020-04-15-2020-06-01  2020-05-27-2020-05-29
Landing Page Link  https://ad.doubleclick.net/ddm/trackclk/N6577.152606.FACEBOOK.COM/B23635680.263552353;dc_trk_aid=458783391;dc_trk_cid=126350463;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;tfua=  https://www.reebok.com/us/club_c?cm_mmc=ReebokPaidSocial_FB-IG-_-General-_-ClubC-_-Image-_-dv:Brand-_-cn:MidFunnel-_-pc:General&cm_mmc1=US&cm_mmc2=reebok-NA-Brand-PaidSocial-FB-IG-General-Prospecting-US-MidFunnel-Classics-2001&dclid=CN-P1K229eYCFY58iwodhVoFzg   https://www.reebok.com/us/club_c?cm_mmc=ReebokPaidSocial_FB-IG-_-General-_-ClubC-_-Image-_-dv:Brand-_-cn:MidFunnel-_-pc:General&cm_mmc1=US&cm_mmc2=reebok-NA-Brand-PaidSocial-FB-IG-General-Prospecting-US-MidFunnel-Classics-2001&dclid=CN-P1K229eYCFY58iwodhVoFzg

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Reebok Classic are successful.

Reebok Classic Creative Analysis: 

Reebok Classic placed a Image ad in 2020-04-15-2020-06-11, and got 53 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Reebok Classic Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  Romanian  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Reebok Classic has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Reebok Classic Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-15-2020-06-11  2020-04-15-2020-06-01  2020-05-27-2020-05-29
During  58 days  48 days 3 days 
Like  53  212  64
Share  2  3  2
Comment  0  7  4

Advertising effectiveness is a direct manifestation of advertising. Reebok Classic ‘s Top 1 ad received 53 likes, 2 shares, 0 comments in just 58 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Reebok Classic, helping Reebok Classic to grasp the ad data more clearly.