Top Ads on Red Ribbon

Red Ribbon Background Introduction:

Welcome to the official fan page of Red Ribbon Bakeshop! Visit our website at www.redribbonbakeshop.com.ph.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Red Ribbon has been advertising and marketing on Facebook for many years. And Red Ribbon has placed 41 of ads on the Facebook platform in the last month. In the past few years,Red Ribbon has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Red Ribbon on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Red Ribbon. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Red Ribbon.

BigSpy

1.Red Ribbon Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Red Ribbon  Red Ribbon  Red Ribbon
Page Categories  Bakery  Bakery  Bakery
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Red Ribbon Marketing Objectives Analysis: 

Red Ribbon has been operating in Bakery for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Red Ribbon best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Red Ribbon Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Red Ribbon Happy Father's Day  Red Ribbon Bakeshop Red Ribbon Bakeshop USA 
Ad Copy Text  Through the toughest of times, we know we can always rely on our sweet, strong Dads. Watch the video...  ============================= FREE DELIVERY until June 30, 2020 ============================= We mak...  Memorial Day weekend is best enjoyed with your supreme favorites from Red Ribbon- Mango Supreme Cake...
Link Description  N/A  N/A  Memorial Day weekend is best enjoyed with your supreme favorites from Red Ribbon- Mango Supreme Cake, Palabok, Empanada and our other pastries. Call and pickup your orders from your favorite store today. You may also order your favorite treats via contactless delivery from DoorDash! ☝️ Listed takeout prices & availability vary per store. DoorDash delivery fees may apply.
Website Link  m.me  m.me  www.facebook.com
CTA      
Text Word Count 706  600  380
Like 14624  6191  1312

Red Ribbon Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Red Ribbon Top 1 ads got 14624 likes. Red Ribbon uses a sentence with the finishing touch title: “Red Ribbon Happy Father's Day”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Red Ribbon shared 706 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Red Ribbon should continue to optimize the ad content.

3.Red Ribbon Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Image
Ad Time   2020-06-15-2020-06-19  2020-06-10-2020-06-17  2020-05-21-2020-05-25
Landing Page Link  http://m.me/redribbonbakeshop  http://m.me/redribbonbakeshop   https://www.facebook.com/247816042019650/posts/1897832797017958/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Red Ribbon are successful.

Red Ribbon Creative Analysis: 

Red Ribbon placed a Video ad in 2020-06-15-2020-06-19, and got 14624 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Red Ribbon Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Philippines  Philippines  Philippines
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Red Ribbon has the best conversion in Philippines, and can advertise more in Philippines in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Red Ribbon Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-15-2020-06-19  2020-06-10-2020-06-17  2020-05-21-2020-05-25
During  5 days  8 days 5 days 
Like  14624  6191  1312
Share  1251  841  133
Comment  193  1076  81

Advertising effectiveness is a direct manifestation of advertising. Red Ribbon ‘s Top 1 ad received 14624 likes, 1251 shares, 193 comments in just 5 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Red Ribbon, helping Red Ribbon to grasp the ad data more clearly.