Top Ads on Raine & Horne

Raine & Horne Background Introduction:

Founded in 1883, Raine & Horne has helped build Australia and helped countless families achieve their property dreams.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Raine & Horne has been advertising and marketing on Facebook for many years. And Raine & Horne has placed 2636 of ads on the Facebook platform in the last month. In the past few years,Raine & Horne has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Raine & Horne on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Raine & Horne. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Raine & Horne.


1.Raine & Horne Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Raine & Horne  Raine & Horne  Raine & Horne
Page Categories  Real Estate Service  Property Management Company  Real Estate
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Raine & Horne Marketing Objectives Analysis: 

Raine & Horne has been operating in Real Estate Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Raine & Horne best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Raine & Horne Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Ideal Starter or To Down Size  Your Dream Australian Home Awaits You Quiet Semi set in Bardwell Valley 
Ad Copy Text  Built-in 1992 on a low maintenance block is this home features a large lounge room with gas heating ...  From world-class tertiary education facilities to diverse and enriching employment possibilities, Sy...  This freshly updated residence features two generous bedrooms complete with large built-in wardrobes...
Link Description  Boasting three bedrooms, two bathrooms and a large living space all with in a few minutes of the Munno Para Shopping Centre and local schools.  Located in the heart of Edmondson Park, Ardennes has easy access to a wide range of existing facilities including a local park with lots of recreational facilities.  Situated in a great location, this property offers a quiet lifestyle and is only moments away from shops, cafes, train stations and the tranquil Wolli Creek Regional Park.
Website Link
Text Word Count 182  191  176
Like 1  2  1

Raine & Horne Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Raine & Horne Top 1 ads got 1 likes. Raine & Horne uses a sentence with the finishing touch title: “Ideal Starter or To Down Size”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Raine & Horne shared 182 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Raine & Horne should continue to optimize the ad content.

3.Raine & Horne Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-03-31-2020-03-31  2019-06-27-2019-07-14  2019-05-05-2019-05-08
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Raine & Horne are successful.

Raine & Horne Creative Analysis: 

Raine & Horne placed a Image ad in 2020-03-31-2020-03-31, and got 1 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Raine & Horne Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Australia  India  Australia
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Raine & Horne has the best conversion in Australia, and can advertise more in Australia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Raine & Horne Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-31-2020-03-31  2019-06-27-2019-07-14  2019-05-05-2019-05-08
During  1 days  18 days 4 days 
Like  1  2  1
Share  1  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Raine & Horne ‘s Top 1 ad received 1 likes, 1 shares, 0 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Raine & Horne, helping Raine & Horne to grasp the ad data more clearly.