Top Ads on RISE
RISE Background Introduction:
RISE brings speakers from the world's biggest brands together with the world's most exciting startups. Find out more: https://riseconf.com.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
RISE has been advertising and marketing on Facebook for many years. And RISE has placed 7241 of ads on the Facebook platform in the last month. In the past few years,RISE has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for RISE on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for RISE. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from RISE.
1.RISE Top 3 Ads Basic Understanding
|Page Categories||Radio Station||Medical & Health||Games/Toys|
RISE Marketing Objectives Analysis:
RISE has been operating in Radio Station for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. RISE best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.RISE Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||$50 Gift Card Offered||Mercy Place Ballarat Open Day||Rise of Empires: Fire and War|
|Ad Copy Text||no setting||no setting||Start only five farmers, farming, gathering, building a house. You must play it with Strategy!|
|Text Word Count||0||0||94|
RISE Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. RISE Top 1 ads got 0 likes. RISE uses a sentence with the finishing touch title: “$50 Gift Card Offered”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. RISE shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. RISE should continue to optimize the ad content.
3.RISE Top 3 Ads Creative Selection
|Landing Page Link||https://www.howwerise.org/||https://www.goldenrisebendigo.com.au/||http://itunes.apple.com/app/id1411917616|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by RISE are successful.
RISE Creative Analysis:
RISE placed a Video ad in 2020-04-29-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.RISE Top 3 Ads Audience Analysis:
|Country||United States||Australia||Morocco,United States,Bosnia Hercegovina...|
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
RISE has the best conversion in United States, and can advertise more in United States in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.RISE Top 3 Ads Performance Display
|During||53 days||8 days||39 days|
Advertising effectiveness is a direct manifestation of advertising. RISE ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 53 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for RISE, helping RISE to grasp the ad data more clearly.