Top Ads on RED LIPS

RED LIPS Background Introduction:


Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

RED LIPS has been advertising and marketing on Facebook for many years. And RED LIPS has placed 43 of ads on the Facebook platform in the last month. In the past few years,RED LIPS has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for RED LIPS on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for RED LIPS. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from RED LIPS.


1.RED LIPS Top 3 Ads Basic Understanding

   top1  top2  top3
Page Categories  Footwear Store  Footwear Store  Footwear Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

RED LIPS Marketing Objectives Analysis: 

RED LIPS has been operating in Footwear Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. RED LIPS best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.RED LIPS Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  RED LIPS  Невероятно предложение за ежедневен комфорт през летните дни. Black is always in fashion! 
Ad Copy Text  -  no setting  no setting
Link Description  N/A  търсене  Дамски обувки - кецове, сандали, боти, ботуши. При нас ще намерите актуални модели на промоционални цени. Безплатна доставка при над 60лв.
Website Link
Text Word Count 206  0  0
Like 410  0  0

RED LIPS Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. RED LIPS Top 1 ads got 410 likes. RED LIPS uses a sentence with the finishing touch title: “RED LIPS”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. RED LIPS shared 206 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. RED LIPS should continue to optimize the ad content.

3.RED LIPS Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Image
Ad Time   2020-06-05-2020-06-15  2020-06-07-2020-06-07  2020-06-01-2020-06-01
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by RED LIPS are successful.

RED LIPS Creative Analysis: 

RED LIPS placed a Carousel ad in 2020-06-05-2020-06-15, and got 410 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.RED LIPS Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Bulgaria  Bulgaria  Bulgaria
Language  German  Bulgarian  Bulgarian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

RED LIPS has the best conversion in Bulgaria, and can advertise more in Bulgaria in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.RED LIPS Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-05-2020-06-15  2020-06-07-2020-06-07  2020-06-01-2020-06-01
During  11 days  1 days 1 days 
Like  410  0  0
Share  28  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. RED LIPS ‘s Top 1 ad received 410 likes, 28 shares, 0 comments in just 11 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for RED LIPS, helping RED LIPS to grasp the ad data more clearly.