Top Ads on Qualita

Qualita Background Introduction:

Qualita a pour raison d'être d'améliorer de manière significative les chances de réussite des Olim de France, en Israël.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Qualita has been advertising and marketing on Facebook for many years. And Qualita has placed 293 of ads on the Facebook platform in the last month. In the past few years,Qualita has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Qualita on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Qualita. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Qualita.

BigSpy

1.Qualita Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Qualita  Qualita  Qualita
Page Categories  Non-Governmental Organization (NGO)  Non-Governmental Organization (NGO)  Non-Governmental Organization (NGO)
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  woocommerce  woocommerce

Qualita Marketing Objectives Analysis: 

Qualita has been operating in Non-Governmental Organization (NGO) for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Qualita best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Qualita Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Focus#351 – Un groupe francophone pour les diplômés d’écoles de commerce  TSEDAKA#11 Elie Elalouf, le visage social d’Israël Pas d'amalgame #27 - Spécial Tsedaka 
Ad Copy Text  no setting  no setting  no setting
Link Description  N/A  N/A  N/A
Website Link  www.qualita.org.il  www.israel-tsedaka-by-qualita.org.il  www.israel-tsedaka-by-qualita.org.il
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 0  0  0
Like 0  0  0

Qualita Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Qualita Top 1 ads got 0 likes. Qualita uses a sentence with the finishing touch title: “Focus#351 – Un groupe francophone pour les diplômés d’écoles de commerce”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Qualita shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Qualita should continue to optimize the ad content.

3.Qualita Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-02-06-2020-06-19  2020-03-05-2020-06-19  2020-03-02-2020-06-19
Landing Page Link  http://qualita.org.il/  https://www.israel-tsedaka-by-qualita.org.il/   https://www.israel-tsedaka-by-qualita.org.il/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Qualita are successful.

Qualita Creative Analysis: 

Qualita placed a Video ad in 2020-02-06-2020-06-19, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Qualita Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  France,Palestine,Israel  Israel,France  Israel,France
Language  French  French  Indonesian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Qualita has the best conversion in France,Palestine,Israel, and can advertise more in France,Palestine,Israel in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Qualita Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-02-06-2020-06-19  2020-03-05-2020-06-19  2020-03-02-2020-06-19
During  135 days  107 days 110 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Qualita ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 135 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Qualita, helping Qualita to grasp the ad data more clearly.