Top Ads on QM Properties
QM Properties Background Introduction:
QM Properties has a portfolio of over 40 projects throughout south east Queenland including The Barracks Shopping Precinct, Pacific Harbour Canal Development and Central Lakes Residential Estate.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
QM Properties has been advertising and marketing on Facebook for many years. And QM Properties has placed 69 of ads on the Facebook platform in the last month. In the past few years,QM Properties has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for QM Properties on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for QM Properties. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from QM Properties.
1.QM Properties Top 3 Ads Basic Understanding
|Name||QM Properties||QM Properties||QM Properties|
|Page Categories||Real Estate Developer||Real Estate Developer||Real Estate Developer|
QM Properties Marketing Objectives Analysis:
QM Properties has been operating in Real Estate Developer for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. QM Properties best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.QM Properties Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||Anthology New Farm||MAKE AN ENQUIRY||MAKE AN ENQUIRY|
|Ad Copy Text||Final 5 New Farm apartments with river and city views SELLING NOW from $1.125m to $1.475m.||no setting||no setting|
|Link Description||Enquire for Virtual Inspection|
|Text Word Count||90||0||0|
QM Properties Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. QM Properties Top 1 ads got 4 likes. QM Properties uses a sentence with the finishing touch title: “Anthology New Farm”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. QM Properties shared 90 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. QM Properties should continue to optimize the ad content.
3.QM Properties Top 3 Ads Creative Selection
|Landing Page Link||https://anthologynewfarm.com.au/?utm_source=Facebook&utm_medium=Display&utm_content=REA&utm_campaign=Anthology_New_Farm&fbclid=IwAR1blJ4D-EINyg4w21LMf3jw7NPg8CIqtTdHlxufTCXT63389cKAsjT2fJE||https://www.qm.com.au/projects/land/sandstone-lakes/?utm_source=Facebook&utm_medium=Social&utm_campaign=Site+Relaunch||https://www.qm.com.au/projects/land/sandstone-lakes/?utm_source=Facebook&utm_medium=Social&utm_campaign=Site+Relaunch|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by QM Properties are successful.
QM Properties Creative Analysis:
QM Properties placed a Image ad in 2020-05-03-2020-06-02, and got 4 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.QM Properties Top 3 Ads Audience Analysis:
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
QM Properties has the best conversion in N/A, and can advertise more in N/A in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.QM Properties Top 3 Ads Performance Display
|During||31 days||336 days||336 days|
Advertising effectiveness is a direct manifestation of advertising. QM Properties ‘s Top 1 ad received 4 likes, 1 shares, 0 comments in just 31 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for QM Properties, helping QM Properties to grasp the ad data more clearly.