Top Ads on Q-West (official)

Q-West (official) Background Introduction:

Q-West Club

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Q-West (official) has been advertising and marketing on Facebook for many years. And Q-West (official) has placed 11 of ads on the Facebook platform in the last month. In the past few years,Q-West (official) has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Q-West (official) on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Q-West (official). BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Q-West (official).

BigSpy

1.Q-West (official) Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Q-West (official)  Q-West (official)  Q-West (official)
Page Categories  Public Square / Plaza  Public Square / Plaza  Public Square / Plaza
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Q-West (official) Marketing Objectives Analysis: 

Q-West (official) has been operating in Public Square / Plaza for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Q-West (official) best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Q-West (official) Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  We call it Techno!  Forbidden Society Night with 3rdknd & more · Q-West Forbidden Society Night with 3rdknd & more · Q-West 
Ad Copy Text  Rave *NEWS  Crossbreed & DnB *NEWS  Heavy DnB *NEWS FORBIDDEN SOCIETY REC. LABEL NIGHT
Link Description  Music · 121 people  Music · 386 people  Music · 386 people
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA  EVENT_RSVP  EVENT_RSVP  EVENT_RSVP
Text Word Count 10  22  51
Like 2  6  10

Q-West (official) Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Q-West (official) Top 1 ads got 2 likes. Q-West (official) uses a sentence with the finishing touch title: “We call it Techno!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Q-West (official) shared 10 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is EVENT_RSVP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Q-West (official) should continue to optimize the ad content.

3.Q-West (official) Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-04-11-2019-04-25  2019-04-16-2019-04-25  2019-04-16-2019-04-25
Landing Page Link  https://www.facebook.com/228245017206256/posts/2351159968248073/  https://www.facebook.com/events/2303034533050202/   https://www.facebook.com/events/2303034533050202/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Q-West (official) are successful.

Q-West (official) Creative Analysis: 

Q-West (official) placed a Image ad in 2019-04-11-2019-04-25, and got 2 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Q-West (official) Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Germany,Austria  Austria,Germany  Austria
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Q-West (official) has the best conversion in Germany,Austria, and can advertise more in Germany,Austria in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Q-West (official) Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-11-2019-04-25  2019-04-16-2019-04-25  2019-04-16-2019-04-25
During  15 days  10 days 10 days 
Like  2  6  10
Share  0  0  0
Comment  2  0  0

Advertising effectiveness is a direct manifestation of advertising. Q-West (official) ‘s Top 1 ad received 2 likes, 0 shares, 2 comments in just 15 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Q-West (official), helping Q-West (official) to grasp the ad data more clearly.