Top Ads on Purina Bulgaria

Purina Bulgaria Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Purina Bulgaria has been advertising and marketing on Facebook for many years. And Purina Bulgaria has placed 25 of ads on the Facebook platform in the last month. In the past few years,Purina Bulgaria has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Purina Bulgaria on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Purina Bulgaria. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Purina Bulgaria.


1.Purina Bulgaria Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Purina Bulgaria  Purina Bulgaria  Purina Bulgaria
Page Categories  Pet Supplies  Pet Supplies  Pet Supplies
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Purina Bulgaria Marketing Objectives Analysis: 

Purina Bulgaria has been operating in Pet Supplies for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Purina Bulgaria best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Purina Bulgaria Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Научи повече за PURINA® PRO PLAN® продуктите за кастрирани котки  Purina Bulgaria Purina Bulgaria 
Ad Copy Text  -  Котки, подсетете стопаните си за чудесните промо предл...  Котки, животът далеч не е сложен! Ако се нуждаете от изи...
Link Description  N/A  N/A  N/A
Website Link
Text Word Count 674  198  297
Like 911  70  90

Purina Bulgaria Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Purina Bulgaria Top 1 ads got 911 likes. Purina Bulgaria uses a sentence with the finishing touch title: “Научи повече за PURINA® PRO PLAN® продуктите за кастрирани котки”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Purina Bulgaria shared 674 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Purina Bulgaria should continue to optimize the ad content.

3.Purina Bulgaria Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Carousel  Video
Ad Time   2020-06-04-2020-06-20  2020-06-11-2020-06-19  2020-06-11-2020-06-15
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Purina Bulgaria are successful.

Purina Bulgaria Creative Analysis: 

Purina Bulgaria placed a Video ad in 2020-06-04-2020-06-20, and got 911 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Purina Bulgaria Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Bulgaria  Bulgaria  Bulgaria
Language  Macedonian  Indonesian  Indonesian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Purina Bulgaria has the best conversion in Bulgaria, and can advertise more in Bulgaria in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Purina Bulgaria Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-04-2020-06-20  2020-06-11-2020-06-19  2020-06-11-2020-06-15
During  17 days  9 days 5 days 
Like  911  70  90
Share  31  2  2
Comment  8  0  1

Advertising effectiveness is a direct manifestation of advertising. Purina Bulgaria ‘s Top 1 ad received 911 likes, 31 shares, 8 comments in just 17 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Purina Bulgaria, helping Purina Bulgaria to grasp the ad data more clearly.