Top Ads on Punjab Restaurant

Punjab Restaurant Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Punjab Restaurant has been advertising and marketing on Facebook for many years. And Punjab Restaurant has placed 9 of ads on the Facebook platform in the last month. In the past few years,Punjab Restaurant has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Punjab Restaurant on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Punjab Restaurant. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Punjab Restaurant.

BigSpy

1.Punjab Restaurant Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Punjab Restaurant  Punjab Restaurant  Punjab Restaurant
Page Categories  Indian Restaurant  Indian Restaurant  Indian Restaurant
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

Punjab Restaurant Marketing Objectives Analysis: 

Punjab Restaurant has been operating in Indian Restaurant for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Punjab Restaurant best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Punjab Restaurant Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Dine In or Take Away  N/A Dine In or Take Away 
Ad Copy Text  no setting  no setting  no setting
Link Description  N/A  N/A  N/A
Website Link  punjab.com.au  punjab.com.au  punjab.com.au
CTA  SEE_MENU  SEE_MENU  SEE_MENU
Text Word Count 0  0  0
Like 0  0  0

Punjab Restaurant Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Punjab Restaurant Top 1 ads got 0 likes. Punjab Restaurant uses a sentence with the finishing touch title: “Dine In or Take Away”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Punjab Restaurant shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SEE_MENU.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Punjab Restaurant should continue to optimize the ad content.

3.Punjab Restaurant Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Others  Carousel
Ad Time   2020-04-03-2020-05-17  2020-03-24-2020-05-17  2020-03-24-2020-05-17
Landing Page Link  https://punjab.com.au/  https://punjab.com.au/menus/takeaway/   https://punjab.com.au/menus/takeaway/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Punjab Restaurant are successful.

Punjab Restaurant Creative Analysis: 

Punjab Restaurant placed a Carousel ad in 2020-04-03-2020-05-17, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Punjab Restaurant Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Australia  Australia  Australia
Language  English  French  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Punjab Restaurant has the best conversion in Australia, and can advertise more in Australia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Punjab Restaurant Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-03-2020-05-17  2020-03-24-2020-05-17  2020-03-24-2020-05-17
During  45 days  55 days 55 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Punjab Restaurant ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 45 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Punjab Restaurant, helping Punjab Restaurant to grasp the ad data more clearly.