Top Ads on Provodnik
Provodnik Background Introduction:
PROVODNIK is an interactive map for people with mobility limitations to help them find the best and safest routes in the cities of Ukraine using the crowdsourced data.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
Provodnik has been advertising and marketing on Facebook for many years. And Provodnik has placed 3 of ads on the Facebook platform in the last month. In the past few years,Provodnik has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Provodnik on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Provodnik. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Provodnik.
1.Provodnik Top 3 Ads Basic Understanding
|Page Categories||City Infrastructure||City Infrastructure||Other|
Provodnik Marketing Objectives Analysis:
Provodnik has been operating in City Infrastructure for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Provodnik best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Provodnik Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||Приєднуйся!||Презентация проекта Provodnik||Что такое Provodnik? Как проект выиграл поддержку от Европейского Союза? Инклюзия в Украине.|
|Ad Copy Text||What is your accessibility zone? The whole city if alone? But when grandma comes, do you see a lot o...||Во время презентации команда расскажет, как появилась ...||Лідерка Provodnik Anna Krys розповідає про зародження ідеї та п...|
|Link Description||N/A||https://docs.google.com/forms/d/1gJMSJLA_FFTPB-DcxqUWfjZgs9q_cEeI7dO44kUXS1Q/edit?usp=sharing||90% пандусов в Украине установлено неправильно, украинский транспорт мало приспособлен для людей с инвалидностью, часть бизнеса делает объекты инклюзии “чтоб...|
|Text Word Count||488||728||1540|
Provodnik Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Provodnik Top 1 ads got 16 likes. Provodnik uses a sentence with the finishing touch title: “Приєднуйся!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Provodnik shared 488 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Provodnik should continue to optimize the ad content.
3.Provodnik Top 3 Ads Creative Selection
|Landing Page Link||http://provodnik.online/||https://docs.google.com/forms/d/1gJMSJLA_FFTPB-DcxqUWfjZgs9q_cEeI7dO44kUXS1Q/viewform?usp=sharing&fbclid=IwAR21LvklSaW9-L_ZTW9ATyoy-5L2RwV1vNtwEbqpUz7jOFDBeQYFQ-mfcmo&edit_requested=true||https://www.youtube.com/watch?v=5DXtrU4hGuM&feature=youtu.be|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Provodnik are successful.
Provodnik Creative Analysis:
Provodnik placed a Video ad in 2020-05-24-2020-05-27, and got 16 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Provodnik Top 3 Ads Audience Analysis:
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
Provodnik has the best conversion in Georgia,Jordan, and can advertise more in Georgia,Jordan in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.Provodnik Top 3 Ads Performance Display
|During||4 days||2 days||12 days|
Advertising effectiveness is a direct manifestation of advertising. Provodnik ‘s Top 1 ad received 16 likes, 0 shares, 0 comments in just 4 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Provodnik, helping Provodnik to grasp the ad data more clearly.