Top Ads on ProTrainings

ProTrainings Background Introduction:

ProTrainings provides quality health and safety training for individuals, businesses and enterprise.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

ProTrainings has been advertising and marketing on Facebook for many years. And ProTrainings has placed 12 of ads on the Facebook platform in the last month. In the past few years,ProTrainings has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for ProTrainings on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for ProTrainings. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from ProTrainings.

BigSpy

1.ProTrainings Top 3 Ads Basic Understanding

   top1  top2  top3
Name  ProTrainings  ProTrainings  ProTrainings
Page Categories  Safety & First Aid Service  Safety & First Aid Service  Safety & First Aid Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

ProTrainings Marketing Objectives Analysis: 

ProTrainings has been operating in Safety & First Aid Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. ProTrainings best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.ProTrainings Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  5 Tips for Choosing an Online CPR/BLS Course  Get Your CPR Certification. Preview for FREE Today! $48 Off ACLS Ends Today! 
Ad Copy Text  no setting  no setting  no setting
Link Description  Whether you need a CPR/BLS certificate for work or for your own personal development, finding a quality training program can feel…  N/A  2 Year ACLS Certification for Healthcare Providers. Meets AHA/Joint-Commission/CARF. Up to 8 CME/CE Credits. Get Certified Today!
Website Link  medium.com  www.protrainings.com  www.proacls.com
CTA  LEARN_MORE  SIGN_UP  SIGN_UP
Text Word Count 0  0  0
Like 0  0  0

ProTrainings Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. ProTrainings Top 1 ads got 0 likes. ProTrainings uses a sentence with the finishing touch title: “5 Tips for Choosing an Online CPR/BLS Course”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. ProTrainings shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. ProTrainings should continue to optimize the ad content.

3.ProTrainings Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Image
Ad Time   2018-07-30-2020-04-27  2018-08-08-2020-04-27  2019-03-08-2020-04-27
Landing Page Link  https://medium.com/@juliana.kartsimas/how-to-choose-an-online-cpr-course-ef86847001a4  https://www.protrainings.com/signup?custom=facebook   https://www.proacls.com/en/landing/responsive1/remex

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by ProTrainings are successful.

ProTrainings Creative Analysis: 

ProTrainings placed a Image ad in 2018-07-30-2020-04-27, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.ProTrainings Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

ProTrainings has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.ProTrainings Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2018-07-30-2020-04-27  2018-08-08-2020-04-27  2019-03-08-2020-04-27
During  638 days  629 days 417 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. ProTrainings ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 638 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for ProTrainings, helping ProTrainings to grasp the ad data more clearly.