Top Ads on Pregistry

Pregistry Background Introduction:

Generate a beautiful video of your pregnancy and share it online FOR FREE!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Pregistry has been advertising and marketing on Facebook for many years. And Pregistry has placed 8 of ads on the Facebook platform in the last month. In the past few years,Pregistry has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Pregistry on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Pregistry. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Pregistry.

BigSpy

1.Pregistry Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Pregistry  Pregistry  Pregistry
Page Categories  Obstetrician-Gynecologist (OBGYN)  Obstetrician-Gynecologist (OBGYN)  Obstetrician-Gynecologist (OBGYN)
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Pregistry Marketing Objectives Analysis: 

Pregistry has been operating in Obstetrician-Gynecologist (OBGYN) for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Pregistry best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Pregistry Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Pregnancy & COVID-19  妊娠与新型冠状病毒 حمل اور کرونا وائرس 
Ad Copy Text  Participate in a short online and confidential survey about your wellbeing as a pregnant or recently...  -  -
Link Description  Participate in a short survey about your health and wellbeing as a pregnant or post-partum woman during the COVID-19 pandemic.  参加有关新冠肺炎大流行期间孕妇或产后妇女的健康状况的简短调查。  COVID- 19 وبائی امراض کے دوران حاملہ یا بعد از پارہ پارہ خاتون کی حیثیت سے اپنی صحت اور تندرستی کے بارے میں ایک مختصر سروے میں حصہ لیں۔
Website Link  survey.pregistry.com  survey.pregistry.com  survey.pregistry.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 244  240  444
Like 1462  3  147

Pregistry Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Pregistry Top 1 ads got 1462 likes. Pregistry uses a sentence with the finishing touch title: “Pregnancy & COVID-19”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Pregistry shared 244 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Pregistry should continue to optimize the ad content.

3.Pregistry Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-26-2020-06-08  2020-06-03-2020-06-04  2020-06-03-2020-06-04
Landing Page Link  https://survey.pregistry.com/en  https://survey.pregistry.com/zh   https://survey.pregistry.com/ur

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Pregistry are successful.

Pregistry Creative Analysis: 

Pregistry placed a Image ad in 2020-05-26-2020-06-08, and got 1462 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Pregistry Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Malaysia,Israel  Guatemala  N/A
Language  English  Chinese (Simplified)  Urdu

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Pregistry has the best conversion in Malaysia,Israel, and can advertise more in Malaysia,Israel in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Pregistry Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-26-2020-06-08  2020-06-03-2020-06-04  2020-06-03-2020-06-04
During  14 days  2 days 2 days 
Like  1462  3  147
Share  25  0  18
Comment  55  1  18

Advertising effectiveness is a direct manifestation of advertising. Pregistry ‘s Top 1 ad received 1462 likes, 25 shares, 55 comments in just 14 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Pregistry, helping Pregistry to grasp the ad data more clearly.