Top Ads on Prefeitura de Marília

Prefeitura de Marília Background Introduction:

Atencao: Essa é página oficial da Prefeitura de Marília. "Recuse imitações!"

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Prefeitura de Marília has been advertising and marketing on Facebook for many years. And Prefeitura de Marília has placed 28 of ads on the Facebook platform in the last month. In the past few years,Prefeitura de Marília has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Prefeitura de Marília on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Prefeitura de Marília. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Prefeitura de Marília.

BigSpy

1.Prefeitura de Marília Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Prefeitura de Marília  Prefeitura de Marília  Prefeitura de Marília
Page Categories  Public Service  Public Service  Public Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Prefeitura de Marília Marketing Objectives Analysis: 

Prefeitura de Marília has been operating in Public Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Prefeitura de Marília best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Prefeitura de Marília Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Timeline Photos  Prefeitura de Marília Prefeitura de Marília 
Ad Copy Text  A Prefeitura de Marília está lançando o Programa Asfalto Novo. Recentemente, foi firmado um contr...  O Programa Asfalto Novo já começou e vai levar acessibilidade e ruas bem cuidadas por toda Maríli...  Fechando o mês dos 90 anos de Marília, você está convidado a comemorar o orgulho de estar em uma...
Link Description  A Prefeitura de Marília está lançando o Programa Asfalto Novo. Recentemente, foi firmado um contrato para recuperação de ruas por toda a cidade e as obras já tiveram início. De agora em diante, você verá essa marca pelas ruas da cidade. Em breve, toda Marília vai contar com asfalto de qualidade. #PrefeituradeMarília #AsfaltoNovo  N/A  N/A
Website Link  www.facebook.com  www.facebook.com  www.marilia.sp.gov.br
CTA      
Text Word Count 342  117  360
Like 123  21  71

Prefeitura de Marília Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Prefeitura de Marília Top 1 ads got 123 likes. Prefeitura de Marília uses a sentence with the finishing touch title: “Timeline Photos”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Prefeitura de Marília shared 342 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Prefeitura de Marília should continue to optimize the ad content.

3.Prefeitura de Marília Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Carousel
Ad Time   2019-04-01-2019-04-25  2019-04-12-2019-04-25  2019-04-23-2019-04-25
Landing Page Link  https://www.facebook.com/1192198870794200/posts/2665449523469120/  https://www.facebook.com/1192198870794200/posts/2684075354939870/   http://www.marilia.sp.gov.br/prefeitura/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Prefeitura de Marília are successful.

Prefeitura de Marília Creative Analysis: 

Prefeitura de Marília placed a Image ad in 2019-04-01-2019-04-25, and got 123 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Prefeitura de Marília Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Brazil  Brazil  Brazil
Language  Portuguese  Portuguese  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Prefeitura de Marília has the best conversion in Brazil, and can advertise more in Brazil in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Prefeitura de Marília Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-01-2019-04-25  2019-04-12-2019-04-25  2019-04-23-2019-04-25
During  25 days  14 days 3 days 
Like  123  21  71
Share  24  10  25
Comment  62  7  10

Advertising effectiveness is a direct manifestation of advertising. Prefeitura de Marília ‘s Top 1 ad received 123 likes, 24 shares, 62 comments in just 25 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Prefeitura de Marília, helping Prefeitura de Marília to grasp the ad data more clearly.