Top Ads on Powtoon

Powtoon Background Introduction:

Powtoon is the leading video creation platform. Join 25 million tribe members & easily create your own professional looking videos- it’s free and awesome!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Powtoon has been advertising and marketing on Facebook for many years. And Powtoon has placed 180 of ads on the Facebook platform in the last month. In the past few years,Powtoon has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Powtoon on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Powtoon. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Powtoon.

BigSpy

1.Powtoon Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Powtoon  Powtoon  Powtoon
Page Categories  Software Company  Software Company  Software Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Powtoon Marketing Objectives Analysis: 

Powtoon has been operating in Software Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Powtoon best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Powtoon Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  On-Demand Webinar: Create Remote Work Videos  Easy Work-from-Home Video Templates Make Professional Videos & Video Ads Yourself 
Ad Copy Text  Watch this on-demand webinar to Learn how to quickly create videos for remote work with 7 Real-Life ...  Working remotely? Easily make videos to communicate daily updates, meeting summaries & more using P...  Reopening your business or starting a new one? Promote with videos & ads you can easily make yoursel...
Link Description  Try it free!  N/A  ZERO skills needed!
Website Link  go.powtoon.com  www.powtoon.com  go.powtoon.com
CTA  LEARN_MORE  SHOP_NOW  SIGN_UP
Text Word Count 137  123  123
Like 4104  284  81

Powtoon Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Powtoon Top 1 ads got 4104 likes. Powtoon uses a sentence with the finishing touch title: “On-Demand Webinar: Create Remote Work Videos”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Powtoon shared 137 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Powtoon should continue to optimize the ad content.

3.Powtoon Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-04-20-2020-06-18  2020-03-26-2020-06-18  2020-06-14-2020-06-18
Landing Page Link  https://go.powtoon.com/lp/remote-work-webinar-training-f/?utm_source=facebook&utm_medium=cpc&utm_campaign=webinar_how_to_make_wfh_Videos&pa_id=erSJ4UHQwCA&ad_id=23844490986370367&ad_set_id=23844332367760367&fbclid=IwAR3ANu9Cyt0JFxa-p0F6XmQJgiACQqqzX-x7YChDfTCATfGe0D1LWsq84fQ  https://www.powtoon.com/premium/   https://go.powtoon.com/lp/make-videos-for-business-remote-world/?utm_source=facebook&utm_medium=cpc&utm_campaign=2020_06_smb_tof&pa_id=erSJ4UHQwCA&ad_id=23844893730950367&ad_set_id=23844893730910367&fbclid=IwAR3Eg4J3vCFZ9ELbNFDBGjRWpi7jtx72n0vBZEUX8gNLVrhfu6kFADhlBDI

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Powtoon are successful.

Powtoon Creative Analysis: 

Powtoon placed a Video ad in 2020-04-20-2020-06-18, and got 4104 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Powtoon Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Iraq,Mexico,Colombia...  Hungary,Croatia,Indonesia...  N/A
Language  English  English  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Powtoon has the best conversion in Iraq,Mexico,Colombia..., and can advertise more in Iraq,Mexico,Colombia... in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Powtoon Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-20-2020-06-18  2020-03-26-2020-06-18  2020-06-14-2020-06-18
During  60 days  85 days 5 days 
Like  4104  284  81
Share  1305  57  10
Comment  201  15  2

Advertising effectiveness is a direct manifestation of advertising. Powtoon ‘s Top 1 ad received 4104 likes, 1305 shares, 201 comments in just 60 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Powtoon, helping Powtoon to grasp the ad data more clearly.